Director/PDMR Shareholding

TO:      Regulatory Information Service                                    
                                                                           
         PR Newswire                                                       
                                                                           
RE:      Paragraph 3.1.4 of the Disclosure and Transparency Rules          

The notification listed below was received under Paragraph 3.1.2 of the
Disclosure and Transparency Rules.

Diageo plc (the "Company") announces that it received notification today that
Randy Millian, a person discharging managerial responsibilities ("PDMR"),
exercised options on 29 September 2010 over 16,856 American Depository Shares
in the Company ("ADS") granted on 12 October 2001 at a price per share of
$37.01 under the Diageo Share Option Plan and subsequently sold 16,687 ADS at a
price per share of $69.27.

As a result of the above transaction Mr Millian's interests in the Company's
ADS (excluding options, awards under the Company's LTIPs and interests as
potential beneficiaries of the Company's Employee Benefit Trusts) has increased
to 10,002.

John Nicholls

Deputy Company Secretary

4 October 2010

*1 ADS is the equivalent of 4 Ordinary Shares.