Holding in Company

For immediate release 19 March 2007

                       International Brand Licensing Plc                       

                           ('IBL' or the 'Company')                            

                              Holding in Company                               

On 15 March, IBL was informed that, as a result of recent purchases, Helium
Special Situations Fund now holds 1,900,000 ordinary shares in the Company.
This holding represents 5.66% of the total voting rights of the Company.

For further information please contact:

Tony Hutchinson 01794 689450

Adam Reynolds 020 7245 1100

International Brand Licensing Plc

Katie Ratner 020 7448 4438

Corporate Synergy