Director/PDMR Shareholding

The FirstGroup plc Share Incentive Plan ('the Plan')              

In common with all eligible employees, each of the executive directors of
FirstGroup plc and members of the Executive Management Board of FirstGroup plc,
who the Company regards as persons discharging managerial responsibilities
(PDMRs) under the Listing Rules, have been invited to apply to participate in
the Plan.

On 26 August 2005, in accordance with the terms of the Plan, the cash amount of
the dividend payable on the shares held by Nicholas Chevis, a member of the
Executive Management Board, under the Plan was reinvested in additional shares.
Accordingly, Nicholas Chevis received 23 Dividend Shares. The shares were
purchased at a price of 315.9 pence per share.

Following this transaction, Nicholas Chevis's beneficial holding is 1,093
shares.

2 September 2005