Director/PDMR Shareholding

FirstGroup plc - Notification of Directors' Interests in Shares        

Each Non-Executive Director of the Company (other than David Dunn and Audrey
Baxter) has elected to have 40% of his fees in the form of shares in the
Company. Audrey Baxter has elected to have 100% of her fees in the form of
shares in the Company. Arrangements have been made for these shares to be
purchased on their behalf in the market on a regular basis.

Purchases took place on 24 October 2008 in accordance with standing
instructions as follows:-

Director                               Ordinary Shares of 5 pence each
                                                                      
Martin Gilbert                                                   1,472
                                                                      
Audrey Baxter                                                      511
                                                                      
David Begg                                                         345
                                                                      
Jim Forbes                                                         406
                                                                      
John Sievwright                                                    345
                                                                      
Martyn Williams                                                    150

Shares were purchased at a price of 418.5 pence per share.

The revised total beneficial holdings of the directors following these
transactions are:-

Director                               Ordinary Shares of 5 pence each
                                                                      
Martin Gilbert                                                 104,574
                                                                      
Audrey Baxter                                                   10,179
                                                                      
David Begg                                                      10,103
                                                                      
Jim Forbes                                                      26,773
                                                                      
John Sievwright                                                 32,788
                                                                      
Martyn Williams                                                  3,095

24 October 2008