Director/PDMR Shareholding

FirstGroup plc - Notification of Directors' Interests in Shares        

Each Non-Executive Director of the Company, including Tim O'Toole until 13 June
2010, (other than Audrey Baxter and Colin Hood who receive all of their fees in
the form of shares in the Company) has elected to receive 40% of his fees in
the form of shares in the Company. Tim O' Toole who was appointed Chief
Operating Officer and Deputy Chief Executive on 14 June 2010 has elected to
receive a fixed small amount of part of his benefits in relation to his
remuneration each month in the form of shares in the Company. Arrangements have
been made for these shares to be purchased on their behalf in the market on a
regular basis.

Purchases took place on 23 July 2010 in accordance with standing instructions
as follows:

Director                               Ordinary Shares of 5 pence each
                                                                      
Martin Gilbert                                                   1,649
                                                                      
Audrey Baxter                                                      675
                                                                      
David Begg                                                         386
                                                                      
Colin Hood                                                         573
                                                                      
Tim O' Toole                                                       123
                                                                      
John Sievwright                                                    455
                                                                      
Martyn Williams                                                    168

Shares were purchased at a price of 382.9 pence per share.

The revised total beneficial holdings of the directors following these
transactions are:

Director                               Ordinary Shares of 5 pence each
                                                                      
Martin Gilbert                                                 145,476
                                                                      
Audrey Baxter                                                   23,958
                                                                      
David Begg                                                      18,556
                                                                      
Colin Hood                                                       8,193
                                                                      
Tim O' Toole                                                     5,205
                                                                      
John Sievwright                                                 42,084
                                                                      
Martyn Williams                                                  6,783

23 July 2010