Director/PDMR Shareholding

FirstGroup plc - Notification of Directors' Interests in Shares        

Each Non-Executive Director of the Company (other than David Dunn) has elected
to have 40% of his fees in the form of shares in the Company. Arrangements have
been made for these shares to be purchased on their behalf in the market on a
regular basis.

Purchases took place on 26 July 2006 in accordance with standing instructions
as follows:-

Director                               Ordinary Shares of 5 pence each
                                                                      
Martin Gilbert                                                     895
                                                                      
David Begg                                                         277
                                                                      
Jim Forbes                                                         314
                                                                      
John Sievwright                                                    277
                                                                      
Martyn Williams                                                    120

Shares were purchased at a price of 443 pence per share.

The revised total beneficial holdings of the directors following these
transactions are:-

Director                               Ordinary Shares of 5 pence each
                                                                      
Martin Gilbert                                                  78,727
                                                                      
David Begg                                                       3,811
                                                                      
Jim Forbes                                                      19,437
                                                                      
John Sievwright                                                 26,498
                                                                      
Martyn Williams                                                  2,645

26 July 2006