Director/PDMR Shareholding

The FirstGroup plc Share Incentive Plan (the 'Plan')              

In common with all eligible employees, each of the executive directors of
FirstGroup plc ('the Company') have been invited to apply for Partnership
Shares under the Plan on a monthly basis.

On 19 August 2005, in accordance with standing instructions, David Leeder chose
to contribute to purchase 39 Partnership Shares. The Company matched these
shares with shares on a two for three basis to the value of £20. Accordingly,
David Leeder received 6 Matching Shares. The shares were purchased at a price
of 319 pence per share.

Following these transactions, David Leeder's beneficial holding is 10,305
shares.

22 August 2005