Director Shareholding

SCHEDULE 11                                  
                                                                               
         NOTIFICATION OF INTERESTS OF DIRECTORS AND CONNECTED PERSONS          

1) Name of company

FirstGroup plc

2) Name of director

D K Finch

3) Please state whether notification indicates that it is in respect of holding
of the shareholder named in 2 above or in respect of a non-beneficial interest
or in the case of an individual holder if it is a holding of that person's
spouse or children under the age of 18 or in respect of a non-beneficial
interest

In respect of the Director named in 2) above


4) Name of the registered holder(s) and, if more than one holder, the number of
shares held by each of them (if notified)



5) Please state whether notification relates to a person(s) connected with the
Director named in 2 above and identify the connected person(s)



6) Please state the nature of the transaction. For PEP transactions please
indicate whether general/single co PEP and if discretionary/non discretionary

a) Exercise of deferred share bonus award under the terms of the Company's
Executive Annual Bonus Plan; and

b) subsequent sale of the shares acquired

7) Number of shares/amount of stock acquired

4,800 ordinary shares of 5 pence each


8) Percentage of issued class

0.0%


9) Number of shares/amount of stock disposed

4,800 ordinary shares of 5 pence each

10) Percentage of issued class

0.0%

11) Class of security

Ordinary shares of 5 pence

12) Price per share

a) 4,800 shares acquired at nil-cost

b) 4,800 shares disposed at 283.25 pence per share

13) Date of transaction

9 July 2004

14) Date company informed

9 July 2004

15) Total holding following this notification

1,500 ordinary shares of 5 pence each

16) Total percentage holding of issued class following this notification

0.0%

If a director has been granted options by the company please complete the
following boxes

17) Date of grant



18) Period during which or date on which exercisable



19) Total amount paid (if any) for grant of the option



20) Description of shares or debentures involved: class, number



21) Exercise price (if fixed at time of grant) or indication that price is to
be fixed at time of exercise



22) Total number of shares or debentures over which options held following this
notification



23) Any additional information



24) Name of contact and telephone number for queries

Marie Smith, Deputy Group Company Secretary

25) Name and signature of authorised company official responsible for making
this notification

Marie Smith, Deputy Group Company Secretary


Date of Notification 9 July 2004