PARALLEL MEDIA GROUP PLC ANNOUNCES
2006 FIFPRO WORLD X1 PLAYER AWARDS TO BE HELD IN ATHENS
Parallel Media Group plc ('PMG' or the 'Company'), who were appointed in
November 2005 as the `Exclusive Commercial Agency' for the FIFPro World IX
Player Awards (the 'Awards') until 2009, are pleased to announce that, after
discussions with a number of potential Host Cities, the bid by Athens to host
the 2006 Awards has been accepted.
FIFPro was set up in 1965 and is the professional footballers' players union,
representing some 38,000 members around the world. The FIFPro Awards are the
annual awards that determine the world's best X1 players, voted for by their
peers.
PMG, through its joint venture company Parallel Media Greece, will receive 20%
of all commercial gross revenues generated from the Awards, of which PMG will
retain 10% after the deduction of relevant costs. The 2006 Awards will generate
a minimum of €4m of gross commercial revenues, prior to the inclusion of
sponsorship, broadcast, and merchandise revenues.
In addition to negotiating and securing the 2006 Host City, PMG's
responsibilities will include the sale of sponsorship agreements, the
international television distribution and the commercialisation of the Awards
which includes working with international SMS providers.
PMG has nineteen years experience in these disciplines and has been successful
in negotiating both multiple host venue and sponsorship agreements across a
wide range of sports and entertainment events.
David Ciclitira, Chairman & CEO of PMG added, 'PMG are very excited to be
bringing the FIFPro World XI Player Awards to Athens. We are confident that we
will significantly increase the commercial revenues and broadcast coverage of
the 2006 event and look forward to making the FIFPro Awards an established part
of the world sporting calendar'
ENDS
Pam Spooner/Leesa Peters
Conduit PR +44 (0) 20 7429 6666
Wynton Faure
Parallel Media Group +44 (0) 20 7225 2000
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