Directorate Change

mirada plc                                   

                     Appointment of Non-Executive Director                     

mirada plc ("mirada" or "the Company"), the AIM-quoted audiovisual interaction
specialist, announces the appointment of Richard Alden as a Non-Executive
Director of the Company.

Richard has extensive international experience in developing and financing fast
growing telecommunication companies particularly in Europe and North America.
From 1998 to 2009 he was the Chief Executive Officer and a founding director of
Grupo Corporativo ONO SA, the largest cable television and telecommunications
operator in Spain. He joined the company prior to launch in early 1998 and
helped oversee the development of the business from inception to a €1.6 billion
turnover company with 4,500 staff serving over two million customers.

Richard has worked in the telecommunications, cable and media industry for over
16 years, previously as Chief Financial Officer of subsidiaries of the
Videotron Group in the United States and the United Kingdom. At Videotron he
was instrumental in the merger into Cable & Wireless Communications and led a
successful IPO on Nasdaq.

Richard is currently President of TOA Technologies Europe, a leading software
and service company providing mission critical applications to the
telecommunication industry. He is a UK Chartered Accountant.

José Luis Vázquez, Chief Executive Officer of mirada, commented:

"I'm pleased to welcome Richard to the Board and believe that his experience
within the telecommunication sector will be invaluable to the company's future
success. He has a very strong reputation in the international Digital TV
market, and his help will be key to driving the worldwide deployment of our
products".

The following information is given in respect of Richard David Aldon, aged 47,
as required by Schedule 2 paragraph (g) of the AIM rules.

Current Directorships and Proprietorships:                                   
                                                                             
Total Finanzas y gestion de Medios SL                                        
                                                                             
Sofiander SPRL                                                               
                                                                             
DMA Partners SL                                                              
                                                                             
Far & Near Comercio Internacional e Servicos Lda                             
                                                                             
FON Wireless Limited                                                         
                                                                             
Directorships and Proprietorships in the past five years:                    
                                                                             
Grupo Corporativo ONO SA                                                     
                                                                             
Cableuropa SAU                                                               
                                                                             
Factoria de Canales SA                                                       
                                                                             

There are no other matters which are required to be announced with regard to
this appointment under paragraph (g) of Schedule 2 of the AIM Rules.

23 March 2010

Enquiries:

mirada plc                                               [phone]
                                                                             
José Luis Vázquez, CEO                                                       
                                                                             
Haggie Financial LLP                                     [phone]
                                                                             
Nicholas Nelson                                  [e-mail]
                                                                             
Seymour Pierce Limited                                   [phone]
                                                                             
(Nominated Adviser and Joint Broker)                                         
                                                                             
Chris Howard/Mark Percy (Corporate Finance)                                  
                                                                             
David Banks (Corporate Broking)                                              
                                                                             
Rivington Street Corporate Finance                       [phone]
                                                                             
(Joint Broker)                                                               
                                                                             
Dru Edmonstone (Corporate Broking)                                           
                                                                             

Notes to Editors:

mirada creates and manages services which enable consumers to interact with and
purchase audiovisual content on television, mobile, online and bespoke devices.
mirada's products and solutions are used worldwide to deliver interactive TV,
VOD, multi-player gaming, digital marketing and payment services. Its products
and services have been deployed by some of the biggest names in digital media
and broadcasting including Disney International TV, Sky, ITV and MTV Networks.

Headquartered in London, mirada has commercial offices across Europe and Latin
America and operates technical centres in the UK and Spain. For more
information, please visit www.mirada.tv.