Appointment of new Chief Executive and Chairman

22 September 2002 Mothercare plc Appointment of New Chief Executive and Chairman Mothercare today announced that it has appointed Ben Gordon as the new Chief Executive. Ben Gordon will take up the role later this year. Ben Gordon (43) joins the Company from The Walt Disney Company, where he was Managing Director, Disney Store - Europe & Asia Pacific, based in London. Prior to that, Ben held senior management roles at WH Smith PLC and L'Oreal SA. During his career to date, Ben Gordon: * successfully led the growth of Disney Store in Europe, significantly improving profitability over the last three years, * increased profitability of WHSmith Europe Travel Retail, which comprises stores at stations and airports, through an extensive refurbishment programme and the successful integration of part of John Menzies' store portfolio, acquired by WHSmith in 1998. Commenting today, Ian Peacock, Non-executive director, Mothercare, said: 'We are delighted that Ben Gordon is joining Mothercare. Ben is a highly skilled retailer and marketeer with an excellent track record of addressing underperformance and building businesses. We look forward to working with him to turn the business around and to deliver sustained growth over the longer term.' Commenting also, Ben Gordon, said: 'This is a great opportunity as I believe in the fundamental strength of the Mothercare brand. While I do not underestimate the challenge ahead, I look forward to driving the recovery and ensuring the brand realises its full potential for customers and shareholders alike.' Mothercare also announces that Ian Peacock, who was appointed Non-executive director in August 2002, will take up the role of Chairman on 1 November 2002. In addition, Mark McMenemy will relinquish his role as interim Chief Executive, which he has held since the departure of Chris Martin in July 2002. A trading update will be issued on 15 October 2002 following the end of the first half of the financial year. See Notes to Editors Enquires to: Brunswick 020 7404 5059 Susan Gilchrist 07974 982 301 Philippa Power 07974 982 333 Notes to Editors 1. Ben Gordon 2000 - Managing Director, Disney Store - Europe and Asia Pacific to date Responsible for 130 stores in the UK, France, Italy, Spain, Hong Kong and Australia and approximately 3,500 employees Successfully grew the business and increased profitability over three years 1998 Managing Director, WHSmith Direct and Member of Executive Committee -99 Developed WHSmith.co.uk 1998-99 Managing Director, WHSmith Europe Travel Retail Implemented refurbishment programme Integrated part of John Menzies' store portfolio into the Travel Retail business, following acquisition in 1998 1995-97 Chief Operating Officer, WHSmith Inc. Atlanta Responsible for Hotel Retail division Successfully developed new markets 1993-95 Senior VP, Marketing & Buying, WHSmith Inc. Atlanta Led the team which won a major retail contract at Los Angeles airport Developed specialty brands for both the US airport and hotel divisions 1990-93 Corporate Development Manager, WHSmith Group 1989-90 Senior Product Manager, Ambre Solaire - L'Oreal SA 1988-89 Product Manager, Lancome Skincare, Paris - L'Oreal SA 1984-87 Project Manager, Costain International 1982-84 Graduate Engineer, Binnie & Partners 2. Ian Peacock Current Non-executive Chairman of MFI Roles Non-executive director of i-document systems Non-executive director of Lombard Risk Management Non-executive director of Norwich and Peterborough Building Society Previous A number of senior management positions in the banking industry in roles London, New York and Asia including BZW and Kleinwort Benson. From 1998 to 2000, Ian Peacock was a special adviser to the Bank of England

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