Disposal

St Ives plc ("St Ives", "the Company" or "the Group")

Completion of the Disposal of Magazine Business

The Board of St Ives plc is pleased to announce that following receipt of
shareholder approval at a General Meeting of the Company held earlier today,
the disposal of the Group's Magazine business has successfully completed.

For further information please contact:

St Ives plc 020 7928 8844

Patrick Martell, Chief Executive

Matt Armitage, Finance Director

Smithfield 020 7360 4900

John Kiely

Will Swan