Embargoed Release: 07:00hrs, Tuesday 16th November 2010
SOPHEON PLC
("Sopheon" or the "Company")
Contract with Almarai Marks Sopheon's Expansion to Gulf Region
Sopheon, the international software and services company, announced today that
Riyadh-based Almarai, the Middle East's largest producer of dairy, fruit juice
and bakery products, has selected Sopheon's Accolade solution. Almarai will
deploy the Sopheon system among users in research and development,
business-line management, marketing and finance. It is the first Saudi Arabian
manufacturer to adopt the software. The sale follows Sopheon's decision in 2009
to extend its business development efforts to the Gulf Region.
"We are implementing Accolade as the standard for innovation process and
portfolio management across the company," said Malcolm Jordan, general manager
of quality and product development at Almarai. "As competition increases, our
ability to maintain a position of market leadership depends upon sustained
product diversification and innovation. Accolade will give us a clear view of
what's in our portfolio pipeline, and provide the analytical support needed to
make the right project choices to deepen our differentiation and consistently
meet the needs and tastes of our consumers. In effect, it will allow Almarai to
de-risk product innovation as a strategic component of its plans for continued,
aggressive growth."
In a recent KPMG survey of global food and beverage manufacturers, 89% of the
participating senior executives said that product innovation would be one of
the top drivers of their company's near- to mid-term growth.
For further details of these developments see www.sopheon.com
For further information contact:
Barry Mence, Chairman Sopheon plc Tel : + 44 (0) 1483 685 735
Arif Karimjee, CFO Sopheon plc Tel : + 44 (0) 1483 685 735
Justine James / Hansard Communications Tel : + 44 (0) 20 7245 1100
Kirsty Corcoran
Floor van Maaren Citigate First Financial Tel : + 31 (0) 205 754 010
Catherine Leftley / Seymour Pierce Corporate Tel: +44 (0) 20 7107 8000
Sarah Jacobs / Finance
Richard Redmayne
About Almarai
Almarai is the largest integrated dairy foods company in the world, with a
reputation for quality that is world-class. The company is committed to healthy
living, and to delivering only the freshest and most delicious products to the
people they care most about -- their consumers. Almarai began in 1976 under the
leadership of HH Prince Sultan bin Mohammed bin Saud Al Kabeer, as it remains
to this day. The company is based in Riyadh, the capital of the Kingdom of
Saudi Arabia. The Almarai Company network extends throughout the Arabian
Peninsula, leading and influencing the food industry. For more information,
please visit www.almarai.com.
About Sopheon
Sopheon (LSE: SPE) is an international provider of software and services that
help organisations improve the business impact of product innovation. Sopheon's
solutions automate and govern the innovation process, enabling companies to
increase revenue and profits from new products. Sopheon's solutions are used by
industry leaders throughout the world, including BASF, Burger King, Corning,
Electrolux, Honeywell, Motorola and SABMiller. Sopheon is listed on the AIM
Market of the London Stock Exchange and on the Euronext in the Netherlands. For
more information, please visit www.sopheon.com.
ND
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