Contract Win
Embargoed Release: 07:00hrs Tuesday 20th March 2007
Sopheon plc
(`Sopheon')
Land O'Lakes to Deploy Sopheon's
Product Life Cycle Management Solution
Leading Consumer Goods Company Adopts Accolade® to Automate Stage-Gate® Process
and Support Focus on High-Value Products
Sopheon, the international software and services company, announces today that
Land O'Lakes, Inc., a leading dairy co-operative, is implementing Sopheon's
Accolade product life cycle management (`PLM') system as the technology
foundation for its product innovation processes. The solution will be used
initially within the company's Dairy Foods business unit, where it will support
cross-functional teams responsible for developing and commercializing new
products. Plans include subsequent enterprise-wide deployment.
Headquartered in St. Paul, Minn., Land O'Lakes generates annual revenues of
more than $7 billion and is one of the largest dairy co-ops in the U.S. It
markets milk, spreads, cheeses and deli products to consumers, food services
and food manufacturers throughout the world.
Land O'Lakes also offers an extensive line of agricultural supplies and
state-of-the-art production, distribution and business services. During its
86-year history, the company has established a reputation for quality, strong
brands and innovation.
Land O'Lakes has stated that one of its principal strategic goals is to
incorporate best practices into all aspects of its operations. This focus is
part of an overarching plan to drive additional revenues and profit growth from
the company's core businesses. Actions include an initiative aimed at enhancing
the process for product innovation.
Sopheon's system will be used to automate the Stage-Gate product development
methodology being deployed by Land O'Lakes. Accolade will streamline the
innovation process, making it easier to use and reducing the administrative
burden otherwise associated with its implementation. Step-by-step task
guidelines and Land O'Lakes' best-practice based report templates have been
embedded in the software to support efficient process execution and successful
completion of deliverables. The system will strengthen innovation process
governance by providing decision support and controls that enable more informed
prioritization of product development projects.
"Innovation is essential to our business success," said Tom Grueztmacher,
vice-president of research and development at Land O'Lakes. "Accolade will
automate our product development process and assist us in setting project
priorities. Its capabilities will help to ensure that the right new products
get to market, and get there on time. In designing our system we benefited from
Sopheon's domain expertise in product-development best practices and the fact
that they have installed and supported similar, successful systems for a
substantial number of consumer packaged goods (CPG) companies. Their
industry-specific know-how gave us an important leg up in developing a process
in which we can have confidence."
"Business process improvement is a central strategic thrust for most companies
today," said Andy Michuda, CEO of Sopheon. "And recent surveys consistently
place product and service development processes among the top improvement
priorities. The reasons are all about business. Improved innovation means
substantial increases in portfolio net-present-value and, ultimately, higher
profits, revenues and stakeholder returns. Land O'Lakes' aim is to compete not
only with superior products, but also with superior product development
processes. We are committed to helping them achieve that goal."
Land O'Lakes' deployment continues an extended pattern of Accolade adoption by
major consumer goods manufacturers. Ten of the 100 companies comprising
Consumer Goods Technology magazine's current registry of the world's largest
consumer goods producers are using the Sopheon system. Examples include Cadbury
Schweppes, Electrolux, Nestle, and Reckitt Benckiser.
-Ends-
Accolade® is a registered trademark of Sopheon plc.
Stage-Gate® is a registered trademark of the Product Development Institute.
All other trademarks and registered trademarks are the sole
property of their respective owners.
About Land O'Lakes
Land O'Lakes, Inc. is a farmer-owned food and agricultural cooperative with
annual sales of more than $7 billion. Land O'Lakes does business in all 50
states and more than 50 countries. It is a leading marketer of a full line of
dairy-based consumer, foodservice and food ingredient products across the
United States; serves its international customers with a variety of food and
animal feed ingredients; and provides farmers and ranchers with an extensive
line of agricultural supplies (feed, seed, crop nutrients and crop protection
products) and services. Land O'Lakes also provides agricultural assistance and
technical training in more than 25 developing nations. For more information,
please visit www.landolakesinc.com.
About Sopheon
Sopheon (LSE:SPE) is an international provider of software and services that
help organizations improve the business impact of product innovation. Sopheon's
Accolade system automates and governs the innovation process, enabling
companies to increase revenue and profits from new products. Sopheon is listed
on the AIM Market of the London Stock Exchange and on the Euronext in the
Netherlands. For more information, please visit www.sopheon.com.
For further information contact:
Barry Mence, Chairman Sopheon plc Tel : + 44 (0) 1483 685
735
Arif Karimjee, CFO
Andrew Tan Hansard Group Tel : + 44 (0) 207 245
1100
+ 44 (0) 7957 203 685
Floor van Maaren Citigate First Financial Tel : + 31 (0) 205 754 010