FOR IMMEDIATE RELEASE 18 April 2005
Timestrip plc ('Timestrip' or the 'Company')
Launch of integrated smart label technology with CROWN Zeller Germany,
a manufacturer of packaging products
Timestrip is pleased to announce that its latest product innovation will be
launched at the biggest trade fair in the world for packaging, Interpack, in
Düsseldorf later this month.
The Lifetime Cap™ contains an embedded Timestrip® smart label which is
automatically activated upon first opening the cap. Once activated, the
Timestrip® monitors how long a perishable product has been open, helping
consumers to comply with recommended 'Period after Opening' dates.
The Lifetime Capâ„¢ is the result of a joint collaboration between Timestrip Plc
and Crown Zeller, one of the world's leading manufacturers of closures to the
food, beverage and cosmetic industry. Crown operates in 44 countries with net
sales in 2002 of $6.8 billion.
The project with Crown Zeller arose out of consumer research that showed highly
favourable reactions to a fully integrated timing device on food, beverage and
cosmetic products.
A recent report by PIRA International highlights freshness indicators as the
fastest growing technology for intelligent packaging to 2008.
Joint Chief Executive, Paul Freedman:
'The Lifetime Capâ„¢, which is fully integrated into packaging and automatically
activates upon opening represents a major innovation in the field of
intelligent packaging. We are focused on profiling this technology to a
significant customer base and we expect to make further announcements in due
course.
Director Sales & Marketing, Manfred Kluth of Crown Zeller Germany:
'Interpack will enable Timestrip to showcase its unique technology to a global
packaging market. Their technology, supported by our design, production and
marketing capabilities, has created a truly exciting product offering which is
already generating a great deal of interest from multinationals.'
For further information:
Paul Freedman/Reuben Isbitsky, Joint CEOs, Timestrip plc: 01462 440700
Shane Dolan, Biddicks: 020 7448 1000
Roland Cornish, Beaumont Cornish Limited: 020 7628 3396.
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