AGM Statement

4imprint Group PLC
18 April 2006


                          Chairman's Statement at AGM





In my statement at last year's AGM, I spoke to shareholders about the strategy
being developed by the Group as it emerged from the major restructuring of the
previous year. Today I want to bring shareholders up to date with the Group's
present position, and to give you some guidance as to how the Board sees the
future.


Let me first reiterate, that the strategy being pursued will continue to reflect
the policy determined by the Board to concentrate solely on achieving sustained
growth of shareholder value. The commitment to this objective is understood and
espoused by all Senior Executive Management and they are financially
incentivised to achieve that objective.


Much has been achieved in 4imprint during 2005 and this has been fully set out
in the Annual Report, and will not be repeated here. Suffice it to say that the
increase in stock price and dividends over last year produced a TSR for the year
of 60%.


Today, 4imprint is organised in a simplified way and comprises just two
Divisions; The European Division and the North American Division. Each Division
is headed by a Chief Executive. The Group is directed through an Executive
Committee comprising the two Divisional Chief Executives, their Deputies or
Finance Directors, together with the Group Financial and Group Corporate Service
Directors. It is chaired by myself, meets at least every month, and is
responsible for executing the policy and strategy determined by the Board.


I would now like to spend a few minutes describing to you the business
undertaken by these two Divisions:


The European Division, with total sales in 2005 of £50.8m is headquartered in
Manchester, and markets and distributes promotional products in the following
ways:-


(a)    through a Direct Marketing Business using the most modern (Catalogue/Call
centre) techniques developed by our North American Division.


(b)   Through a conventional Field Sales Business using sales representatives.


(c)    Through a value added service for Corporate Programmes and Premium
Promotions, where the promotional products can be tailored to clients'
particular needs, using sophisticated design and procurement skills.


(d)   Through a wholesaler service, where promotional products are supplied to a
substantial number of clients distributing to end markets.


Our small German based business Kreyer, operates two of these channels in the
German market; a Field Sales Service and a Corporate Programmes Service.


Our North American Division, which trades as 4imprint Inc, had total sales in
2005 of 83 million dollars. It sells promotional products through just two
channels; a Direct Marketing business in 2005 which represented over 80% of the
Division's sales, and a small Corporate Programmes Business.


The USA market for promotional products is estimated at $17 bn and the Direct
Marketing sector of this is still relatively small. However, the attractiveness
of this method of trading, is being increasingly recognised by the highly
fragmented customer base. This base is becoming increasingly comfortable with a
combination of catalogue/web sales techniques where 4imprint Inc has significant
technical and operational strength. Thus the prospects for Direct Marketing and
for 4imprint's particular methods and skills, are believed to be excellent.
Indeed the recent performance is illustrative of this with 4imprint Inc. sales
in 2005 28% over 2004 and 2004 sales 17% over 2003. Sales in the first quarter
of this year are maintaining this trend.


So how do we see the future for the 4imprint Group? We remain confident that the
prospects for sustained organic growth are very strong in our North America
Division and we shall continue to support the business with the resources to
achieve this. Since the business is not capital intensive, most resource
investment will be on recruitment and training of people.


For our European Division we see good growth prospects for all the business
sectors and we shall continue to support them with the resources needed. The
Direct Marketing business will be particularly supported since we believe the
growth opportunities from our modest current base are most attractive.


4imprint Group is a strongly cash generating group and the investment costs of
sustaining the organic growth we see should not demand too much of the cash we
generate. While we do not exclude any acquisition activity, such investments
would have to satisfy stringent criteria on 'fit' and value creation. We will
review regularly, the desirability of returning surplus cash to Shareholders.


Turning now to the prospects for your Company in 2006:- I am pleased to be able
to tell you that Group Sales and Operating Profits for Quarter One, for
Continuing Businesses (that is excluding AiA which was sold in the middle of
last year), are running ahead of last year, with the US Direct Marketing
business, as I have said earlier, being particularly strong.


The Board believes that 2006 will be another year of progress for your Company.



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