Holding in Company

4imprint Group PLC
2 November 2001


                  DEALINGS BY SUBSTANTIAL SHAREHOLDERS


1)   NAME OF COMPANY

     4IMPRINT PLC

2)   NAME OF SHAREHOLDER HAVING A MAJOR INTEREST

     PAVILION ASSET MANAGEMENT

3)   Please state whether notification indicates that it is in respect of 
     holding of the Shareholder named in 2 above or in respect of a 
     non-beneficial interest or in the case of an individual holder if it is a
     holding of that person's spouse or children under the age of 18

     IN RESPECT OF 2 ABOVE

4)   Name of the registered holder(s) and, if more than one holder, the 
     number of shares held by each of them.

     

5)   Number of shares/amount of stock acquired.



6)   ( N/A %) of issued Class

7)   Number of shares/amount of stock disposed

     1,687,500

8)   (5.9%) of issued Class

9)   Class of security

     ORDINARY 38 6/13P

10)  Date of transaction

     31.10.01

11)  Date company informed

     2.11.01

12)  Total holding following this notification

     570,821
               
13)  Total percentage holding of issued class following this notification

     1.9%

14)  Any additional information

     PAVILION NOW HOLDS LESS THAN 3% OF THE ISSUED SHARED CAPITAL

15)  Name of contact and telephone number for queries

     BARBARA JOHNSON

16)  Name and signature of authorised company official responsible for 
     making this notification

     Date of Notification ....2.11.01.......