1 April 2014
accesso® Technology Group plc
("accesso" or the "Group")
Contract Win
- Caesars Entertainment picks accesso for the world's tallest observation wheel -
- Ticketing and eCommerce for the High Roller -
accesso Technology Group plc (AIM: ACSO), the premier technology solutions provider to the global attractions and leisure industry, is pleased to announce that it has signed a three year agreement with Caesars Entertainment to provide accesso Passport® ticketing suite to the Las Vegas High Roller ("High Roller"), the world's tallest observation wheel.
The High Roller, which opened to the public on Monday, is the crown jewel of The LINQ, a $550-million open air shopping, dining and entertainment district located in the heart of the Las Vegas Strip.
Using the accesso Passport ticketing suite allows the High Roller to offer its guests convenient access to advance ticket sales through their desktop computers, tablets and mobile devices as well as support the new attraction's onsite sales with traditional point-of-sale, mobile point-of-sale and self-service kiosks.
The anchor of The LINQ, the High Roller features 28 glass-enclosed cabins that can accommodate up to 40 passengers for stunning views of The Strip. The LINQ and High Roller are located directly across from Caesars Palace, nestled between The Quad Resort & Casino to the north and Flamingo Las Vegas to the south.
Commenting on the news, Tom Burnet, Chief Executive Officer for accesso said:
"I am delighted to be announcing that Accesso has been selected to deliver our comprehensive ticketing solution for an attraction that will quickly become one of the world's most iconic. Our goal with this deployment is to make sure no matter where a guest of the High Roller wants to buy a ticket - onsite, online or on-the-go - they can purchase where and when they want. This is our first experience of working with Caesars Entertainment, and we look forward to demonstrating the success our solutions bring to operators and the guest experience."
Eric Eberhart, General Manager of The High Roller said:
"The High Roller will quickly become one of the hottest attractions in Las Vegas and the Accesso Passport solution gives us the flexibility we need to offer tickets across the full spectrum of the sales process - at-home, online, mobile devices, and in-market."
For further information, please contact:
accesso Technology Group plc |
+44 (0)118 934 7400 |
Tom Burnet, Chief Executive Officer |
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John Alder, Chief Financial Officer |
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FTI Consulting, LLP |
+44 (0)20 7831 3113 |
Matt Dixon, Lucy Delaney, Jessica Liebmann |
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Canaccord Genuity Limited |
+44 (0)20 7523 8000 |
Simon Bridges, Cameron Duncan, Brendan Gulston |
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accesso® Technology Group: about us
accesso (AIM: ACSO) is the premier technology solutions provider to the global attractions and leisure industry. Our patented and award-winning solutions drive increased revenue for attraction operators by significantly improving the most important part of an attraction visit: the guest experience. Our solutions add value to operators at every point in the guest journey:
· We drive attendance
The accesso Passport® ticketing suite is a comprehensive, easy-to-use cloud solution that processes many millions of ticket and season passes every year, enabling operators to maximise up-sell and cross-sell with ease to drive greater revenue.
· We handle payments
Our payment gateway carries level 1 PCI security certification and 24/7 support. It provides the tools, security and support operators need to drive sales and has so far processed more than $5 billion in transactions.
· We take guests out of line
Since 2001 over nine million guests have used a patented accesso LoQueueSM solution to queue less, ride more, enjoy a better experience and increase their in-attraction spend.
· We simplify point-of-sale
We offer a comprehensive point-of-sale solution through software modules combine ticketing, membership, retail, food/beverage transactions, rentals, credit card processing and many other functions into in a single system eliminating the need for separate systems and databases.
· We increase engagement
accesso enables operators to engage more deeply and profitably with guests: pre-sale, in-attraction or post-visit. Our mobile apps have provided more than 2.75 million people with rich iOS and Android content to better plan their visit, buy their ticket on-the-go and unlock new experiences within an attraction.
Over 400 attractions worldwide currently employ accesso technology - from theme parks, to water parks, cultural attractions and sporting events ski and snow parks. We are proud that our solutions are trusted by the majority of the leading names in the leisure industry, including Six Flags Entertainment, Cedar Fair Entertainment, Merlin Entertainments, International Speedway Corporation, Palace Entertainment, Compagnie des Alpes, and Herschend Family Entertainment.
accesso is a public company, listed on AIM: a market operated by the London Stock Exchange.
For more information visit www.accesso.com
About Caesars Entertainment Corporation
Caesars Entertainment Corporation is the world's most diversified casino-entertainment company. Since its beginning in Reno, Nevada, more than 75 years ago, Caesars has grown through development of new resorts, expansions and acquisitions and operates casinos on three continents. The company's resorts operate primarily under the Caesars®, Harrah's® and Horseshoe® brand names. Caesars also owns the London Clubs International family of casinos. Caesars is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. We are committed to environmental sustainability and energy conservation and recognize the importance of being a responsible steward of the environment. For more information, please visit www.caesars.com.