Adamind wins major deal

Adamind Ltd
26 June 2006


  ADAMIND WINS MAJOR DEAL WITH ONE OF EUROPE'S LARGEST MOBILE NETWORK OPERATORS


  Adamind's media adaptation platform will enable one of Europe's top five 
networks to upgrade its multimedia services for tens of millions of subscribers


Palo Alto, California. 26 June, 2006: Adamind Ltd. (LSE: ADA) ("Adamind" or the
"Company"), a global supplier of software that enables mobile multimedia content
and converged communications services to be experienced on any handset or
network, announces that it has won a major contract with from one of Europe's
top five mobile networks. Adamind will receive an upfront license fee as well as
revenues from capacity upgrades due to increases in rich media content traffic.


The deal is typical of second generation tenders where existing carrier 
infrastructures are being replaced or updated in order to accommodate larger 
scale rich media content deployments.


Under the terms of the contract, the Company's media adaptation platform, Media
Spire(TM), will be deployed in one of Europe's largest countries to upgrade the
operator's existing multi media messaging services to include video based 
applications and greater capacity to handle an expected increase in demand from 
subscribers. Adamind expects to recognise revenues of approximately $1m over a 
24 month period.


Adamind's software will be integrated with the mobile network infrastructure 
from one of the world's largest telecom equipment vendors at the heart of the 
operator's network. Based on Open Mobile Association (OMA) standards, 
MediaSpire(TM) is intended to support a significant increase in demand for 
video-based services to be launched by the operator later this year. These 
services include person to person applications (e.g. family video clips) and 
application to person (e.g. news clips and video downloads produced by content 
owners) applications.


Shailendra Jain, CEO of Adamind said: "We are gaining traction in the European 
market and this win reflects the growing demand for Adamind's software from the
world's top network operators. This is one of several deals we expect to close
in Europe with this particular telecom infrastructure vendor over the coming 
months."


Adamind addresses the interoperability challenge that exists between different
mobile devices to receive and process media rich content. To achieve the best
possible experience, content needs to be transcoded - adapted and released in
device-specific versions that comply with the requirements of each cell phone
model according to its capabilities and the network attributes. The win
represents a major milestone for Adamind in terms of gaining traction in the
European market.


Enquiries

Adamind                        [phone] on the day and thereafter
Shailendra Jain, CEO           [phone]

Corfin Communications
Harry Chathli, Neil Thapar     [phone]



About Adamind


Adamind (LSE: ADA) is a provider of software that enables mobile multimedia
content and converged communications services. The company addresses the
interoperability challenge that exists between different mobile devices to
receive and process media rich content. The Adamind Spire(TM) platform provides
media adaptation and enhancement software enabling service operators to
successfully deploy messaging, content and next generation convergence services;
generate new revenue streams; and drive key new value-added-services (VAS)
enablers such as advertising, branding, DRM and anti-abuse support. With over
100 deployments in some of the world's major mobile operator networks and
content providers such as Universal Mobile Music, Adamind is strategically
poised to enable the promise of the Mobile Lifestyle revolution. Adamind has
strategic relationships with major infrastructure vendors and system integrators
including Ericsson, HP, IBM, Accenture, LogicaCMG, Motorola, Openwave, Critical
Path and CBOSS.  www.adamind.com






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