Director/PDMR Shareholding

Admiral Group plc
                               Directorate Shares


9 March 2011

Diane Briere de l'Isle, the wife of Henry Engelhardt, Chief Executive Officer of
Admiral Group plc, has today transferred, at nil cost, 1, 000,000 0.1p Ordinary
shares in Admiral Group plc, representing 0.37% of the Group's issued share
capital, to the Moondance Foundation, a charitable foundation of which both
Diane Briere de l'Isle and Henry Engelhardt are trustees.

Following this transfer, Diane Briere de l'Isle and Henry Engelhardt
hold 39,490,720 0.1p Ordinary shares in Admiral Group plc representing 14.7% of
the issued share capital.

For further information please contact:

Louise O'Shea, Investor Relations     029 20434384

Louisa Scadden, Communications                029 20434394







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Source: Admiral Group PLC via Thomson Reuters ONE

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