AGM Statement

ASOS PLC 15 September 2004 FOR RELEASE 7.00 AM 15 SEPTEMBER 2004 ASOS plc ('ASOS' or 'the Company') (Leading online fashion retailer) AGM STATEMENT * Sales up 86% in first five months for ASOS.com * 2 new buyers appointed * 369,000 registered users as at 31 August 2004 * Appointed exclusive on-line retail partner for Miss Sixty in the UK * Very confident about the outlook for the year Nick Robertson, the Chief Executive, will make the following comments on current trading at the Annual General Meeting to be held at 2.30 pm today at Seymour Pierce Limited, 13th Floor, Bucklersbury House, 3 Queen Victoria Street, EC4N 8EL. 'Sales for ASOS.com increased by 86% in the five months ended 31 August 2004. This is a good performance and partly reflects the positive contribution to sales of our new buyers and departments. The planned expansion of the buying team is now complete with the appointment of a Beauty Category Manager from Superdrug and a Footwear Buyer from Miss Selfridge. Both will be on-board before the all important Christmas trading period. The registered customer base now stands at 369,000, up from 339,600 at end of June 2004. Recent Initiatives include •We have been appointed by Miss Sixty as their exclusive on-line retailer partner in the UK. •From November, we replace Boden, as Egg's exclusive apparel partner •We will be live on Amazon.com as a preferred apparel partner before Christmas Outlook We remain very confident about the outlook for this year and believe the business to be in excellent shape as we gear up for Christmas.' For further information: ASOS plc Nick Robertson, Chief Executive Tel: 020 7240 7070 Beattie Financial Brian Coleman-Smith /John Moriarty / Grace Marriner Tel: 020 7398 3300 Seymour Pierce Mark Percy / Ewan Leggat Tel: 020 7107 8000 Note to Editors: ASOS plc is an Internet Retail and Marketing Services Group, established in June 2000 and admitted to AIM in October 2001. Its principal business is ASOS.com, a leading online fashion and beauty retailer. A top three company in the UK clothing and apparel category (Source: Hitwise), ASOS.com has over 369,000 registered users and ships 1000-1500 orders per day. Its primary customers are Internet savvy 18-30 year olds. This information is provided by RNS The company news service from the London Stock Exchange

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