Incentive plan

Associated British Foods PLC
17 December 2003

                         ASSOCIATED BRITISH FOODS plc

             Associated British Foods Executive Incentive Plan 2003

Further to the announcement made on 16th December 2003, Associated British Foods
plc announces that the following conditional allocations of ordinary shares of 5
15/22 pence were made to directors of the Company on 16th December 2003 under
the terms of the Associated British Foods Executive Incentive Plan 2003:-

          Peter J. Jackson                144,690 shares
          John G. Bason                   110,177 shares
          George G. Weston                 70,354 shares


The allocation was made on the basis of an allocation price of 565.00 pence
(being the average of the daily closing mid-market prices for the shares over 5
consecutive days) in accordance with the terms of the Plan.


17 December 2003


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