REACH
Audioboom Group plc
("Audioboom" or the "Company")
Audioboom climbs rankings to 5th biggest podcast publisher in US
Audioboom (AIM: BOOM), the leading global podcast company, is pleased to announce that it is now ranked the fifth largest US podcast publisher according to Triton Digital's January 2021 Podcast Report. Since joining Triton Digital's podcast ranking service in May 2020, Audioboom has been ranked sixth.
Triton Digital rates podcast publishers based on average weekly downloads. Audioboom averaged 10.95 million downloads per week in the US during the latest reporting period, moving up one place to reach the top 5 for the first time.
Audioboom moved ahead of Wondery, which is now sixth in the rankings and was acquired earlier in 2021 by Amazon for over US$300 million.
Since joining Triton Digital's ranker, the Company has added more than 3.9 million weekly downloads - an increase of 55%.
The Triton Digital reports only measure Audioboom's premium tier of podcasts that are monetised through high-value host endorsements. More than 8,000 additional podcast channels are published by Audioboom and are monetised by programmatic advertising or subscription payments.
Audioboom is also the highest ranked international publisher in Triton Digital's Australian podcast report.
Audioboom's CEO, Stuart Last, commented: "Our improved position in the latest Triton Digital report validates the tremendous value that we are building in the business through our content-focused growth strategy. Ranking so highly, amongst an incredible set of peers, is very satisfying".
Enquiries
Audioboom Group plc |
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Stuart Last, Chief Executive Officer Brad Clarke, Chief Financial Officer
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Tel: +44(0)300 303 3765
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Allenby Capital Limited (Nominated Adviser and Broker) |
Tel: +44(0)20 3328 5656 |
David Hart/Alex Brearley/Asha Chotai (Corporate Finance) Guy McDougall / Amrit Nahal (Sales and Corporate Broking)
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About Audioboom
Audioboom is a global leader in podcasting - our shows are downloaded more than 85 million times each month by 25 million unique listeners around the world. Audioboom is ranked as the fifth largest podcast publisher in the US by Triton Digital.
Audioboom's ad-tech and monetisation platform underpins a scalable content business that provides commercial services for a premium network of 250 top tier podcasts, with key partners including 'Casefile True Crime' (US), 'Morbid' (US), 'True Crime Obsessed' (US), 'The Morning Toast' (US), 'No Such Thing As A Fish' (UK), and 'The Cycling Podcast' (UK).
The Audioboom Originals Network is a slate of content developed and produced by Audioboom including 'Baby Mamas No Dramas', 'Covert', 'It's Happening with Snooki & Joey', 'Mafia', 'Huddled Masses' and 'What Makes A Killer'.
Audioboom operates internationally, with operations and global partnerships across North America, Europe, Asia and Australia. For more information, visit audioboom.com. The platform allows content to be distributed via Apple Podcasts, Spotify, Pandora, Amazon Music, Deezer, Google Podcasts, iHeartRadio, RadioPublic, Saavn, Stitcher, Facebook and Twitter as well as a partner's own websites and mobile apps.
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