Aviva plc
29 September 2010
Scrip Dividend Scheme
The scrip dividend calculation price for the 2010 interim dividend payable on 17 November 2010 is 398.34p. This is the reference price at which Aviva plc ordinary shares will be issued to shareholders who have elected to take shares in lieu of cash dividends through participation in the Aviva Scrip Dividend Scheme. This price is based on the average of the middle market quotations of Aviva plc ordinary shares derived from the London Stock Exchange Daily Official List for the five consecutive business days 22 - 28 September 2010 inclusive.
Any shareholders entitled to the 2010 interim dividend who do not already participate in the Aviva Scrip Dividend Scheme and wish to do so, should contact the Company's Registrar, Equiniti on 0871 384 2953 to obtain a mandate form. This form must be returned to Equiniti to arrive by no later than 5pm on 20 October 2010 in order for it to be effective for the 2010 interim dividend.
END