Director/PDMR Shareholding

Aviva PLC
26 April 2006

26 April 2006 - Aviva plc





NOTIFICATION OF TRANSACTIONS OF DIRECTORS/PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY AND CONNECTED PERSONS



The share interests of the under-noted directors and persons discharging
managerial responsibility have increased following the monthly purchase of
partnership shares by the Trustees, Hill Samuel (ESOP) Trustees Ltd, under the
Aviva All Employee Share Ownership Plan (the Plan).



The following transactions took place in London on 25 April 2006 and the Company
was advised on 25 April 2006.


Director/PDMR           Shares       % of Issued      Share   Aviva shares held   % of Issued
                       Purchased    Share Capital     Price       following      Share Capital
                                                                  purchase
                       (25p Ord)


Notified in accordance with DR 3.1.4 R(1)(a) and DR 3.1.4 R(1)(b)
Richard Harvey            16          Negligible      802p         198,591           0.008


Philip Scott              15          Negligible      802p         267,187           0.011


Patrick Snowball          15          Negligible      802p         77,582            0.003




Notified in accordance with DR 3.1.4 R(1)(a)
John Ainley               16          Negligible      802p         11,668         Negligible





The Trustees transferred 150,513 Ordinary Shares of 25 pence each from Lloyds
TSB Registrars Corporate Nominee Limited AESOP 2 (unallocated shares) to Lloyds
TSB Registrars Corporate Nominee Limited AESOP1 (allocated shares).  The
transfer was made following an adjustment of an award of shares made to a
participant and in order to meet a proportion of the requirements of the Free
Share award made on the 6th April 2006 to participants of the Plan. The transfer
was executed in accordance with the rules of the Plan. The Directors of Aviva
plc are to be treated as interested in the 23,087 shares held by the Trustees of
the Plan and registered in the name of Lloyds TSB Registrars Corporate Nominee
Ltd AESOP2 (unallocated shares).



If you should have any queries concerning this announcement please contact
Melanie Norton, Group Secretarial (020 7662 2227).



R A Whitaker, Group Company Secretary




                      This information is provided by RNS
            The company news service from the London Stock Exchange