Director Shareholding

Aviva PLC
07 August 2003

                                  SCHEDULE 11

          NOTIFICATION OF INTERESTS OF DIRECTORS AND CONNECTED PERSONS

1. Name of company

Aviva plc

2. Name of director

Anthony Blake Wyand

3. Please state whether notification indicates that it is in respect of holding
of the shareholder named in 2 above or in respect of a non-beneficial interest
or in the case of an individual holder if it is a holding of that person's
spouse or children under the age of 18 or in respect of a non-beneficial
interest

Shareholder named in 2 above

4. Name of the registered holder(s) and, if more than one holder, the number of
shares held by each of them (if notified)

Anthony Blake Wyand

5. Please state whether notification relates to a person(s) connected with the
director named in 2 above and identify the connected person(s)

Director named in 2 above

6. Please state the nature of the transaction. For PEP transactions please
indicate whether general/single co PEP and if discretionary/non discretionary

Sale of shares

7. Number of shares / amount of stock acquired

None

8. Percentage of issued class

N/A

9. Number of shares/amount of stock disposed

15,369

10. Percentage of issued class

0.0007%

11. Class of security

Ordinary Shares of 25 pence each

12. Price per share

£5.0775

13. Date of transaction

4 August 2003

14. Date company informed

5 August 2003

15. Total holding following this notification

16,920

16. Total percentage holding of issued class following this notification

0.0007%

If a director has been granted options by the company please complete the
following boxes.

17. Date of grant




18. Period during which or date on which exercisable




19. Total amount paid (if any) for grant of the option




20. Description of shares or debentures involved: class, number




21. Exercise price (if fixed at time of grant) or indication that price is to be
fixed at time of exercise




22. Total number of shares or debentures over which options held following this
notification




23. Any additional information




24. Name of contact and telephone number for queries

Ruby Oo - Telephone [phone]

25. Name and signature of authorised company official responsible for making
this notification

Ruby Oo - Regulatory & Compliance

Date of Notification

7 August 2003

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