Holding(s) in Company

Aviva PLC
6 October 2004


                                SCHEDULE 10
 
                  NOTIFICATION OF MAJOR INTERESTS IN SHARES


1)   NAME OF COMPANY

     Aviva plc

2)   NAME OF SHAREHOLDER HAVING A MAJOR INTEREST

     FMR Corp. and Fidelity International Limited

3)   Please state whether notification indicates that it is in respect of 
     holding of the Shareholder named in 2 above or in respect of a 
     non-beneficial interest or in the case of an individual holder if it is a
     holding of that person's spouse or children under the age of 18

     In respect of non-beneficial interest

4)   Name of the registered holder(s) and, if more than one holder, the 
     number of shares held by each of them.
     
     FMR Corp. and its direct and indirect subsidiaries, and Fidelity 
     International Limited and its direct and indirect subsidiaries.

     See Schedule A below.

5)   Number of shares/amount of stock acquired.

     Not applicable     

6)   Percentage of issued Class

     Not applicable     

7)   Number of shares/amount of stock disposed

     2,502,892

8)   Percentage of issued Class

     0.11%

9)   Class of security

     Ordinary Shares of 25 pence each

10)  Date of transaction

     5 October 2004

11)  Date company informed

     5 October 2004

12)  Total holding following this notification

     66,551,877
               
13)  Total percentage holding of issued class following this notification

     2.94%

14)  Any additional information



15)  Name of contact and telephone number for queries

     020 7662 6642

16)  Name and signature of authorised company official responsible for 
     making this notification

     Andy Hodges
     
     Date of Notification      6 October 2004





Schedule A

Security: Aviva plc                                        Closing Amendment # 1

                      MANAGEMENT
        SHARES HELD    COMPANY    NOMINEE/REGISTERED NAME

            744,300      FIL      Bank of New York Brussels
          7,112,945      FIL      Bank of New York London
            100,174      FIL      BNP Paribas
             64,710      FIL      Brown Brothers Harriman
             11,290      FIL      Brown Brothers Harriman Ltd. LUX
            144,597      FIL      Chase Manhattan Bank AG Frankfurt
          2,772,419      FIL      Chase Manhattan Bank London
          3,313,040      FIL      Chase Nominees Ltd
            112,200      FIL      Citibank
            275,100      FIL      Deutsche Bank
             30,300      FIL      Deutsche Bank AG, London
              7,900      FIL      Dexia Privatbank (Schweiz)
            406,100      FIL      HSBC
            303,873      FIL      HSBC Bank Plc
         18,584,515      FIL      HSBC Client Holdings Nominee (UK) Limited
          2,244,835      FIL      JP Morgan
            255,764      FIL      Mellon Bank
             87,300      FIL      Mellon Nominees Ltd
             13,800      FIL      National Australia Bank
          4,750,922      FIL      Northern Trust
             65,400      FIL      Nortrust Nominees Ltd.
            822,800      FIL      State Street Bank & Trust
             19,100      FIL      State Street Hong Kong
            517,100      FIL      State Street Nominees Ltd
         11,193,641      FISL     Chase Manhattan Bank London
          1,788,050      FISL     Chase Nominees Ltd
          2,367,851      FISL     JP Morgan
              1,300      FMRCO    JP Morgan Chase
            247,434      FMTC     Bank of New York
            755,800      FMTC     BT Globenet Nominees Limited
              2,700      FMTC     Lloyds Bank Nominees Limited
              4,600      FMTC     Morgan Stanley Trust Co. Nominees Limited Bank
            256,600      FMTC     Northern Trust
            272,600      FMTC     State Street Bank & Trust
            162,761      FMTC     State Street Nominees Ltd.
            525,900      FPM      Bank of New York London
          1,908,000      FPM      Bankers Trust
          2,599,556      FPM      Chase Nominees Ltd
            147,200      FPM      Citibank
             52,900      FPM      Deutsche Bank
            501,200      FPM      HSBC Client Holdings Nominee (UK) Limited
            325,800      FPM      Mellon Nominees Ltd
            677,500      FPM      Northern Trust
       


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