EPT Disclosure HERSHEY COMPANY
FORM 38.5(b)
DEALINGS BY CONNECTED EXEMPT PRINCIPAL TRADERS
WITHOUT RECOGNISED INTERMEDIARY STATUS, OR WITH RI STATUS
BUT NOT DEALING IN A CLIENT-SERVING CAPACITY
(Rule 38.5(b) of the Takeover Code)
1. KEY INFORMATION
Name of exempt principal Barclays Capital Inc
trader
Company dealt in The Hershey Company
Class of relevant security Common Stock
to which the dealings being
disclosed relate (Note 1)
Date of dealing 12 January 2010
2. INTERESTS, SHORT POSITIONS AND RIGHTS TO SUBSCRIBE
(a) Interests and short positions (following dealing) in the class of relevant
security dealt in (Note 2)
Long Short
Number (%) Number (%)
(1) Relevant securities 164,155 0.10% 17,021 0.01%
(2) Derivatives (other than 0 0.00% 0 0.00%
options)
(3) Options and agreements 188,700 0.11% 399,800 0.24%
to purchase/sell
Total 352,855 0.21% 416,821 0.25%
(b) Interests and short positions in relevant securities of the company, other
than the class dealt in (Note 2)
Class of relevant security: Long Short
Number Number
(%) (%)
(1) Relevant securities
(2) Derivatives (other than
options)
(3) Options and agreements
to purchase/sell
Total
(c) Rights to subscribe (Note 2)
Class of relevant security: Details
3. DEALINGS (Note 3)
(a) Purchases and sales
Purchase/sale Number of securities Price per unit (Note 4)
(USD)
Purchase 11,500 37.26252174
Purchase 500 36.78
Purchase 8,500 37.16313412
Purchase 200 37.2065
Purchase 7,248 37.1775138
Purchase 16,800 37.23994048
Purchase 2,690 37.27794796
Purchase 3,700 37.20405405
Purchase 13,198 37.20717154
Purchase 1,800 37.19955556
Purchase 5,600 37.10323214
Purchase 972 37.44090535
Purchase 300 37.5845
Purchase 1,400 37.1786
Purchase 14,200 37.272
Purchase 700 36.49
Purchase 200 36.7799
Purchase 2,600 37.37261538
Purchase 1,420 36.71784507
Purchase 3,057 37.18079817
Purchase 1,843 37.12920781
Purchase 300 37.114
Purchase 200 37.405
Purchase 400 37.385
Purchase 1,300 37.08553846
Purchase 400 37.113
Purchase 4,500 37.3878
Purchase 400 37.0425
Purchase 100 37.12
Purchase 200 37.32
Purchase 4,700 37.49382979
Purchase 1,300 37.50769231
Purchase 4,816 37.54825581
Purchase 100 37.5
Purchase 6,900 37.5241942
Purchase 800 37.4805
Purchase 2,000 37.3619
Purchase 500 37.528
Purchase 100 37.152
Purchase 400 37.5
Purchase 300 37.5845
Purchase 6,600 37.18181818
Purchase 2,400 37.08541667
Purchase 400 36.8475
Purchase 200 37.13
Purchase 400 37.254975
Purchase 2,300 37.16915217
Sale 600 37.181
Sale 300 37.17
Sale 400 37.17625
Sale 1,400 36.635
Sale 1,700 37.21529412
Sale 2,863 37.21589941
Sale 6,900 37.10062899
Sale 100 37.142
Sale 100 37.271
Sale 200 37.226
Sale 3,516 37.18940557
Sale 400 37.26
Sale 500 37.286
Sale 6,800 37.22558824
Sale 3,800 37.10847368
Sale 14,200 37.272
Sale 300 37.5845
Sale 100 37.2
Sale 300 37.29333333
Sale 100 37.22
Sale 405 36.62987654
Sale 215 36.4615814
Sale 200 37.32
Sale 100 37.76
Sale 400 37.47
Sale 5,000 37.489998
Sale 116 37.15
Sale 14,200 37.272
Sale 100 37.245
Sale 13,100 37.536
Sale 600 36.82833333
Sale 4,700 37.3633617
Sale 500 37.058
Sale 1,200 37.08
Sale 2,000 37.4017
Sale 100 37.11
Sale 2,400 37.38216667
Sale 100 37.152
Sale 300 37.114
Sale 400 37.385
Sale 800 37.4805
Sale 100 36.46
Sale 200 37.525
Sale 200 37.13
Sale 2,300 37.16913043
Sale 100 37.14
Sale 100 37.49
Sale 11,700 37.26495752
Sale 400 36.8475
(b) Derivatives transactions (other than options)
Product Long/short Number of securities Price per unit
name, (Note 5) (Note 6) (Note 4)
e.g. CFD
(c) Options transactions in respect of existing securities
(i) Writing, selling, purchasing or varying
Product Writing, Number Exercise Type, Expiry Option
name, selling, of price e.g. date money
e.g. call purchasing, securities American, paid/received
option varying to (USD) European per unit
etc. which etc. (Note 4)
the
option
relates
(Note 6)
Call Option Purchasing 1,800 40 American 20/02/2010 0.4
Call Option Purchasing 100 40 American 20/02/2010 0.45
Call Option Purchasing 1,000 35 American 16/01/2010 2.3
Call Option Purchasing 300 40 American 16/01/2010 0.05
Call Option Purchasing 300 40 American 16/01/2010 0.05
Call Option Purchasing 100 40 American 16/01/2010 0.05
Call Option Purchasing 200 40 American 22/05/2010 0.75
Call Option Purchasing 200 40 American 22/05/2010 0.823579459
Call Option Purchasing 100 40 American 22/01/2011 1.85
Call Option Purchasing 100 40 American 22/01/2011 2.1
Call Option Purchasing 100 35 American 20/02/2010 3
Call Option Purchasing 100 35 American 22/05/2010 3
Put Option Purchasing 16,900 40 American 16/01/2010 3.1
Put Option Purchasing 4,900 40 American 16/01/2010 3.1
Put Option Purchasing 15,700 40 American 16/01/2010 3.1
Call Option Selling 1,300 40 American 20/02/2010 0.5
Call Option Selling 6,000 40 American 20/02/2010 0.5
Call Option Selling 800 40 American 20/02/2010 0.5
Call Option Selling 10,000 40 American 20/02/2010 0.5
Call Option Selling 4,600 40 American 20/02/2010 0.5
Call Option Selling 100 40 American 20/02/2010 0.5
Call Option Selling 2,200 40 American 20/02/2010 0.5
Call Option Selling 500 40 American 20/02/2010 0.5
Call Option Selling 100 40 American 20/02/2010 0.5
Call Option Selling 3,300 40 American 20/02/2010 0.55
Call Option Selling 3,400 40 American 20/02/2010 0.55
Call Option Selling 1,300 35 American 16/01/2010 2.35
Call Option Selling 7,900 35 American 16/01/2010 2.35
Call Option Selling 2,200 35 American 16/01/2010 2.35
Call Option Selling 2,800 35 American 16/01/2010 2.35
Call Option Selling 1,700 35 American 16/01/2010 2.55
Call Option Selling 8,300 40 American 16/01/2010 0.1
Call Option Selling 8,300 40 American 16/01/2010 0.1
Call Option Selling 400 40 American 22/05/2010 0.85
Call Option Selling 100 40 American 22/05/2010 0.85
Call Option Selling 200 40 American 22/05/2010 0.823579459
Call Option Selling 14,800 40 American 22/05/2010 1
Call Option Selling 3,100 40 American 22/05/2010 1
Call Option Selling 1,500 40 American 22/05/2010 1
Call Option Selling 8,100 40 American 22/05/2010 1
Call Option Selling 1,400 37.5 American 20/02/2010 1.05
Call Option Selling 700 37.5 American 20/02/2010 1.05
Call Option Selling 8,400 37.5 American 20/02/2010 1.05
Call Option Selling 1,100 37.5 American 20/02/2010 1.1
Call Option Selling 1,200 37.5 American 20/02/2010 1.3
Call Option Selling 600 37.5 American 20/02/2010 1.35
Call Option Selling 2,500 45 American 20/02/2010 0.1
Call Option Selling 200 45 American 20/02/2010 0.1
Call Option Selling 200 40 American 21/08/2010 1.2
Put Option Selling 1,000 35 American 20/02/2010 0.65
Put Option Selling 100 35 American 20/02/2010 0.55
Put Option Selling 100 35 American 20/02/2010 0.55
Put Option Selling 13,100 35 American 20/02/2010 0.55
Put Option Selling 200 35 American 20/02/2010 0.65
Put Option Selling 2,200 50 American 21/08/2010 13.5
Put Option Selling 200 30 American 22/01/2011 1.1
Put Option Selling 100 30 American 21/01/2012 2.45
Put Option Selling 100 30 American 21/01/2012 2.45
Put Option Selling 4,200 40 American 16/01/2010 2.8
Put Option Selling 1,000 40 American 16/01/2010 2.8
Put Option Selling 800 40 American 16/01/2010 2.8
Put Option Selling 17,600 40 American 16/01/2010 2.8
Put Option Selling 11,500 40 American 16/01/2010 2.8
(ii) Exercising
Product name, e.g. call Number of securities Exercise price per unit
option (Note 4)
(d) Other dealings (including new securities) (Note 3)
Nature of transaction Details Price per unit (if
(Note 7) applicable) (Note 4)
4. OTHER INFORMATION
Agreements, arrangements or understandings relating to options or derivatives
Full details of any agreement, arrangement or understanding between the
person disclosing and any other person relating to the voting rights of
any relevant securities under any option referred to on this form or
relating to the voting rights or future acquisition or disposal of any
relevant securities to which any derivative referred to on this form is
referenced. If none, this should be stated.
Is a Supplemental Form 38.5(b) attached? (Note 8) YES
Date of disclosure 13 January 2010
Contact name Geoff Smith
Telephone number 020 7116 2913
Name of offeree/offeror with which Kraft Foods Inc
connected
Nature of connection (Note 9) Advisor
SUPPLEMENTAL FORM 38.5(b)
DETAILS OF OPEN POSITIONS
(This form should be attached to Form 38.5(b))
OPEN POSITIONS (Note 1)
Product Written or Number of Exercise Type, e.g. Expiry date
name, purchased securities price American,
e.g. call to (Note 2) European
option which the (USD) etc.
option or
derivative
relates
Call Option Purchased 400 30 American 22-Jan-11
Call Option Purchased 200 35 American 22-Jan-11
Call Option Purchased 1,000 40 American 21-Aug-10
Call Option Purchased 36,300 45 American 16-Jan-10
Call Option Purchased 800 45 American 22-Jan-11
Call Option Purchased 6,400 50 American 20-Feb-10
Call Option Purchased 2,500 50 American 22-May-10
Call Option Purchased 500 50 American 21-Jan-12
Put Option Purchased 1,200 20 American 16-Jan-10
Put Option Purchased 700 20 American 22-Jan-11
Put Option Purchased 2,400 30 American 22-May-10
Put Option Purchased 400 30 American 21-Aug-10
Put Option Purchased 76,700 35 American 16-Jan-10
Put Option Purchased 3,500 35 American 21-Aug-10
Put Option Purchased 5,500 35 American 22-Jan-11
Put Option Purchased 3,500 40 American 16-Jan-10
Put Option Purchased 10,800 40 American 20-Feb-10
Put Option Purchased 6,800 40 American 22-May-10
Put Option Purchased 2,700 40 American 21-Aug-10
Put Option Purchased 3,200 40 American 22-Jan-11
Put Option Purchased 2,800 45 American 16-Jan-10
Put Option Purchased 3,700 45 American 20-Feb-10
Put Option Purchased 5,200 45 American 22-May-10
Put Option Purchased 10,000 45 American 22-Jan-11
Put Option Purchased 500 50 American 22-Jan-11
Put Option Purchased 1,000 50 American 21-Jan-12
Call Option Sold 300 30 American 16-Jan-10
Call Option Sold 1,500 30 American 20-Feb-10
Call Option Sold 1,100 30 American 22-May-10
Call Option Sold 500 30 American 21-Jan-12
Call Option Sold 65,600 35 American 16-Jan-10
Call Option Sold 4,400 35 American 20-Feb-10
Call Option Sold 1,400 35 American 22-May-10
Call Option Sold 900 35 American 21-Aug-10
Call Option Sold 36,200 40 American 16-Jan-10
Call Option Sold 88,000 40 American 20-Feb-10
Call Option Sold 33,400 40 American 22-May-10
Call Option Sold 20,800 40 American 22-Jan-11
Call Option Sold 1,400 40 American 21-Jan-12
Call Option Sold 23,700 45 American 16-Jan-10
Call Option Sold 4,800 45 American 20-Feb-10
Call Option Sold 8,200 45 American 22-May-10
Call Option Sold 600 45 American 21-Aug-10
Call Option Sold 2,900 50 American 16-Jan-10
Call Option Sold 3,000 50 American 22-Jan-11
Call Option Sold 100 55 American 20-Feb-10
Call Option Sold 600 60 American 16-Jan-10
Call Option Sold 200 60 American 22-Jan-11
Call Option Sold 100 70 American 16-Jan-10
Call Option Sold 13,400 37.5 American 20-Feb-10
Put Option Sold 3,800 20 American 20-Feb-10
Put Option Sold 1,000 25 American 16-Jan-10
Put Option Sold 100 25 American 20-Feb-10
Put Option Sold 1,900 25 American 22-Jan-11
Put Option Sold 3,900 30 American 16-Jan-10
Put Option Sold 1,400 30 American 22-Jan-11
Put Option Sold 200 30 American 21-Jan-12
Put Option Sold 21,400 35 American 20-Feb-10
Put Option Sold 46,900 35 American 22-May-10
Put Option Sold 600 40 American 21-Jan-12
Put Option Sold 500 50 American 20-Feb-10
Put Option Sold 5,000 50 American 21-Aug-10
Notes
1. Where there are open option positions or open derivative positions (except
for CFDs), full details should be given. Full details of any existing
agreements to purchase or to sell should also be given on this form.
2. For all prices and other monetary amounts, the currency must be stated.
For details of the Code's dealing disclosure requirements, see Rules 8 and 38.5
and their Notes which can be viewed on the Takeover Panel's website at
www.thetakeoverpanel.org.uk
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