Rule 8.3 - HERSHEY COMPANY

FORM 8.3

    DEALINGS BY PERSONS WITH INTERESTS IN SECURITIES REPRESENTING 1% OR MORE
              (Rule 8.3 of the City Code on Takeovers and Mergers)


1.   KEY INFORMATION

Name of person dealing        BARCLAYS PLC
(Note 1)
Company dealt in              HERSHEY COMPANY
Class of relevant security    COM USD1
to which the dealings being
disclosed relate (Note 2)
Date of dealing               27 November 2009

2.   INTERESTS, SHORT POSITIONS AND RIGHTS TO SUBSCRIBE

(a)  Interests and short positions (following dealing) in the class of relevant
security dealt in (Note 3)

                            Long                     Short

                      Number       (%)         Number       (%)

(1) Relevant       9,544,108     5.71%              0     0.00%
securities
(2) Derivatives      102,205     0.06%        102,205     0.06%
(other than
options
(3) Options and      142,200     0.09%        293,200     0.18%
agreements to
purchase/sell
Total              9,788,513     5.86%        395,405     0.24%


(b)  Interests and short positions in relevant securities of the company, other
     than the class dealt in (Note 3)

Class of                    Long                     Short
relevant
security:

                  Number              (%)   Number              (%)

(1) Relevant
securities

(2) Derivatives
(other than
options)

(3) Options and
agreements to
purchase/sell

Total


  (c)  Rights to subscribe (Note 3)

Class of relevant security:   Details



3.   DEALINGS (Note 4)

  (a)  Purchases and sales

Purchase/sale  Number of Securities  Price per unit
                                     (GBP)
Purchase      107                    35.52542056 USD
Purchase      100                    35.36 USD
Purchase      4,200                  35.61166667 USD
Purchase      1,700                  35.5424 USD
Purchase      100                    35.47 USD
Purchase      200                    35.6 USD
Purchase      200                    35.9099 USD
Purchase      100                    35.64 USD
Purchase      65                     35.51 USD
Purchase      5,171                  35.6000 USD
Purchase      100                    35.77 USD
Purchase      600                    35.63333333 USD
Purchase      700                    35.50142857 USD
Purchase      67                     35.66 USD
Purchase      500                    35.678 USD
Purchase      80                     35.6000 USD
Purchase      100                    35.66 USD
Purchase      83                     35.52722892 USD
Purchase      282                    35.6000 USD
Purchase      100                    35.8 USD
Purchase      207                    35.6000 USD
Purchase      93                     35.55 USD
Purchase      140                    35.4000 USD
Purchase      1,100                  35.64738182 USD
Purchase      100                    35.76 USD
Purchase      19                     35.43 USD
Sale          200                    35.71 USD
Sale          564                    35.6000 USD
Sale          4,400                  35.66795455 USD
Sale          1,100                  35.64738182 USD
Sale          1,689                  35.65471877 USD
Sale          7,514                  35.67542454 USD
Sale          65                     35.51 USD
Sale          100                    35.64 USD
Sale          1,100                  35.69227273 USD
Sale          800                    35.665625 USD
Sale          200                    35.94 USD
Sale          100                    35.66 USD
Sale          100                    35.76 USD
Sale          100                    35.46 USD
Sale          589                    35.63169779 USD
Sale          200                    35.645 USD
Sale          711                    35.63420534 USD
Sale          400                    35.5875 USD
Sale          4,200                  35.611667 USD
Sale          400                    35.655 USD
Sale          100                    35.66 USD
Sale          600                    35.43 USD
Sale          100                    35.36 USD
Sale          37                     35.6000 USD
Sale          1,700                  35.54235294 USD
Sale          100                    35.77 USD
Sale          100                    35.47 USD
Sale          200                    35.66 USD
Sale          400                    35.6075 USD


(b)  Derivatives transactions (other than options)
Product name,  Long/Short    Number of     Price per
(e.g. CFD)     (Note 6)      Securities    unit (GBP)


(c)  Options transactions in respect of existing securities

(i)  Writing, selling, purchasing or varying

Product name,   Writing,          Number of          Exercise  Type, e.g.      Expiry   Option money
e.g. call       selling,          securities to      price     American,       date     paid/received
option          purchasing,       which the option             European etc.            per unit (GBP)
                varying etc.      relates (GBP)
Call            Purchasing        100                35 USD    AMER            01/12/2009 1.2 USD
Call            Purchasing        6100               35 USD    AMER            01/12/2009 1.2 USD
Call            Purchasing        6400               35 USD    AMER            01/12/2009 1.2 USD
Call            Selling           100                30 USD    AMER            01/02/2010 6 USD
Call            Selling           100                40 USD    AMER            01/01/2010 0.25 USD
Call            Selling           100                40 USD    AMER            01/01/2012 2.9 USD
Put             Purchasing        100                35 USD    AMER            01/01/2010 1.05 USD
Put             Purchasing        100                35 USD    AMER            01/02/2010 1.45 USD
Put             Purchasing        100                40 USD    AMER            01/01/2012 8.9 USD
Put             Purchasing        200                30 USD    AMER            01/05/2010 0.65 USD
Put             Purchasing        200                35 USD    AMER            01/12/2009 0.6 USD
Put             Selling           100                35 USD    AMER            01/12/2009 0.8 USD
Put             Selling           100                35 USD    AMER            01/01/2010 1.05 USD
Put             Selling           400                30 USD    AMER            01/01/2011 1.9 USD
Put             Selling           1000               35 USD    AMER            01/01/2010 1.05 USD
Put             Selling           2800               35 USD    AMER            01/01/2010 1.05 USD
Put             Selling           3900               35 USD    AMER            01/01/2010 1.05 USD


(ii) Exercising

Product name, e.g.  Number of           Exercise price per
call option         securities          unit (Note 5)




(d)  Other dealings (including new securities) (Note 4)


Nature of transaction Details           Price per unit
(Note 8)                                (if applicable)
                                        (Note 5)




4.   OTHER INFORMATION
None

Agreements, arrangements or understandings relating to options or derivatives


Full details of any agreement, arrangement or understanding between the
person disclosing and any other person relating to the voting rights of
any relevant securities under any option referred to on this form or
relating to the voting rights or future acquisition or disposal of any
relevant securities to which any derivative referred to on this form is
referenced.  If none, this should be stated.




Is a Supplemental Form 8 attached? (Note 9)                 YES


Date of disclosure                         30 November 2009
Contact name                               Geoff Smith
Telephone number                           020 7116 2913
If a connected EFM, name of
offeree/offeror with which connected
If a connected EFM, state nature of
connection (Note 10)


Notes

The Notes on Form 8.3 can be viewed on the Takeover Panel's website at
www.thetakeoverpanel.org.uk

SUPPLEMENTAL FORM 8

DETAILS OF OPEN POSITIONS
(This form should be attached to Form 8.1, Form 8.1(b)(ii) or Form 8.3, as appropriate)

OPEN POSITIONS (Note 1)
Product name,     Written or  Number of securities   Exercise price   Type, e.g.     Expiry date
e.g. call option  purchased   to which the option    (Note 2)         American,
                              or derivative relates                   European etc.
Option            Sold        -3,000                 50 USD           AMER           22/01/2011
Option            Sold        -101,900               35 USD           AMER           19/12/2009
Option            Sold        -100                   30 USD           AMER           20/02/2010
Option            Sold        -100                   25 USD           AMER           20/02/2010
Option            Sold        -200                   60 USD           AMER           22/01/2011
Option            Sold        -200                   30 USD           AMER           21/01/2012
Option            Sold        -300                   30 USD           AMER           21/01/2012
Option            Sold        -400                   30 USD           AMER           16/01/2010
Option            Sold        -500                   50 USD           AMER           20/02/2010
Option            Sold        -600                   60 USD           AMER           16/01/2010
Option            Sold        -700                   30 USD           AMER           22/01/2011
Option            Sold        -1,000                 25 USD           AMER           16/01/2010
Option            Sold        -1,300                 40 USD           AMER           16/01/2010
Option            Sold        -1,800                 40 USD           AMER           21/01/2012
Option            Sold        -100                   50 USD           AMER           19/12/2009
Option            Sold        -8,100                 45 USD           AMER           22/05/2010
Option            Sold        -38,100                40 USD           AMER           19/12/2009
Option            Sold        -35,000                45 USD           AMER           19/12/2009
Option            Sold        -23,700                45 USD           AMER           16/01/2010
Option            Sold        -17,400                40 USD           AMER           22/01/2011
Option            Sold        -10,700                40 USD           AMER           16/01/2010
Option            Sold        -1,900                 25 USD           AMER           22/01/2011
Option            Sold        -8,100                 40 USD           AMER           22/05/2010
Option            Sold        -2,900                 50 USD           AMER           16/01/2010
Option            Sold        -7,500                 40 USD           AMER           19/12/2009
Option            Sold        -6,200                 35 USD           AMER           22/05/2010
Option            Sold        -5,100                 35 USD           AMER           20/02/2010
Option            Sold        -3,900                 30 USD           AMER           16/01/2010
Option            Sold        -3,800                 20 USD           AMER           20/02/2010
Option            Sold        -100                   55 USD           AMER           20/02/2010
Option            Sold        -8,300                 35 USD           AMER           22/05/2010
Option            Purchased   1,400                  35 USD           AMER           16/01/2010
Option            Purchased   13,300                 35 USD           AMER           19/12/2009
Option            Purchased   12,000                 35 USD           AMER           20/02/2010
Option            Purchased   11,800                 40 USD           AMER           20/02/2010
Option            Purchased   10,000                 45 USD           AMER           22/01/2011
Option            Purchased   9,200                  40 USD           AMER           20/02/2010
Option            Purchased   7,200                  50 USD           AMER           16/01/2010
Option            Purchased   6,400                  50 USD           AMER           20/02/2010
Option            Purchased   5,600                  35 USD           AMER           22/01/2011
Option            Purchased   4,900                  40 USD           AMER           22/05/2010
Option            Purchased   3,700                  45 USD           AMER           20/02/2010
Option            Purchased   3,600                  35 USD           AMER           16/01/2010
Option            Purchased   2,800                  45 USD           AMER           16/01/2010
Option            Purchased   2,500                  50 USD           AMER           22/05/2010
Option            Sold       -100                    30 USD           AMER           20/02/2010
Option            Purchased   500                    50 USD           AMER           21/01/2012
Option            Sold       -100                    70 USD           AMER           16/01/2010
Option            Purchased   100                    55 USD           AMER           19/12/2009
Option            Purchased   200                    40 USD           AMER           21/01/2012
Option            Purchased   300                    35 USD           AMER           22/01/2011
Option            Purchased   400                    30 USD           AMER           22/01/2011
Option            Purchased   2,500                  40 USD           AMER           22/01/2011
Option            Purchased   500                    50 USD           AMER           22/01/2011
Option            Purchased   2,300                  45 USD           AMER           19/12/2009
Option            Purchased   600                    50 USD           AMER           21/01/2012
Option            Purchased   700                    20 USD           AMER           22/01/2011
Option            Purchased   800                    30 USD           AMER           22/05/2010
Option            Purchased   900                    45 USD           AMER           22/01/2011
Option            Purchased   1,200                  20 USD           AMER           16/01/2010
Option            Purchased   36,300                 45 USD           AMER           16/01/2010
Option            Purchased   500                    45 USD           AMER           20/02/2010


Notes

1. Where there are open option positions or open derivative positions (except for CFDs), full details should be given.
Full details of any  existing agreements to purchase or to sell  should also be given on this form.

2. For all prices and other monetary amounts, the currency must be stated.

For details of the Code's dealing disclosure requirements, see Rule 8 and its Notes which can be viewed on the Takeover
Panel's website at www.thetakeoverpanel.org.uk