Rule 8.3 - HERSHEY COMPANY

FORM 8.3

    DEALINGS BY PERSONS WITH INTERESTS IN SECURITIES REPRESENTING 1% OR MORE
              (Rule 8.3 of the City Code on Takeovers and Mergers)


1.   KEY INFORMATION

Name of person dealing        BARCLAYS PLC
(Note 1)
Company dealt in              HERSHEY COMPANY
Class of relevant security    COM USD1
to which the dealings being
disclosed relate (Note 2)
Date of dealing               19 November 2009

2.   INTERESTS, SHORT POSITIONS AND RIGHTS TO SUBSCRIBE

(a)  Interests and short positions (following dealing) in the class of relevant
security dealt in (Note 3)

                            Long                     Short

                      Number       (%)         Number       (%)

(1) Relevant       9,752,905     5.84%         83,005     0.05%
securities
(2) Derivatives            0     0.00%
(other than
options
(3) Options and      465,800     0.28%        391,700     0.23%
agreements to
purchase/sell
Total             10,218,705     6.12%        474,705     0.28%


(b)  Interests and short positions in relevant securities of the company, other
     than the class dealt in (Note 3)

Class of                    Long                     Short
relevant
security:

                  Number              (%)   Number              (%)

(1) Relevant
securities

(2) Derivatives
(other than
options)

(3) Options and
agreements to
purchase/sell

Total


  (c)  Rights to subscribe (Note 3)

Class of relevant security:   Details



3.   DEALINGS (Note 4)

  (a)  Purchases and sales

Purchase/sale Number of Securities Price per unit
                                   (GBP)
Purchase      386                  37.17668394 USD
Purchase      400                  37.1925 USD
Purchase      11,100               37.14 USD
Purchase      2,700                37.07814815 USD
Purchase      2,000                37.154 USD
Purchase      2,400                37.16041667 USD
Purchase      2,300                37.16869565 USD
Purchase      600                  37.14 USD
Purchase      1,400                37.20428571 USD
Purchase      200                  37.09 USD
Purchase      985                  37.15010152 USD
Purchase      354                  37.1125 USD
Purchase      200                  37.1225 USD
Purchase      200                  37.17 USD
Purchase      1,053                37.14725546 USD
Purchase      100                  37.141 USD
Purchase      200                  37.195 USD
Purchase      1,000                37.2225 USD
Purchase      34                   37.1400 USD
Purchase      118                  37.1322 USD
Purchase      207                  37.1400 USD
Purchase      276                  37.1400 USD
Purchase      313                  37.1322 USD
Purchase      314                  37.1322 USD
Purchase      1,600                37.230625 USD
Purchase      1,900                37.08684211 USD
Purchase      600                  37.14 USD
Purchase      800                  37.709 USD
Purchase      5,939                37.1575 USD
Purchase      26,800               37.165 USD
Purchase      6,200                37.171 USD
Purchase      100                  37.04 USD
Purchase      100                  37.05 USD
Purchase      100                  37.17 USD
Purchase      200                  37.0295 USD
Purchase      100                  37.08 USD
Purchase      200                  37.215 USD
Purchase      100                  37.06 USD
Purchase      200                  37.2 USD
Purchase      500                  37.12 USD
Purchase      200                  37.17 USD
Purchase      878                  37.21594533 USD
Purchase      2,400                37.09458333 USD
Purchase      9,500                37.21378947 USD
Purchase      1,900                37.14236842 USD
Purchase      8,102                37.1784078 USD
Purchase      2,900                37.19396552 USD
Purchase      20                   37.14 USD
Purchase      900                  37.17111111 USD
Purchase      115                  37.1973913 USD
Purchase      200                  37.09445 USD
Purchase      18,603               37.1322 USD
Purchase      2,128                37.1125 USD
Purchase      2,618                37.1125 USD
Purchase      2,989                37.1322 USD
Purchase      3,298                37.1322 USD
Purchase      4,211                37.1322 USD
Purchase      4,353                37.1322 USD
Purchase      5,762                37.1322 USD
Purchase      6,122                37.1322 USD
Purchase      1,963                37.1322 USD
Purchase      11,468               37.1322 USD
Purchase      33,250               37.1322 USD
Purchase      2,000                37.236 USD
Purchase      200                  37.195 USD
Purchase      197                  37.16492386 USD
Purchase      400                  37.157 USD
Purchase      3                    37.14 USD
Purchase      3,700                37.14675676 USD
Purchase      1,800                37.09955556 USD
Purchase      100                  37.15 USD
Purchase      300                  37.10666667 USD
Purchase      7,782                37.1322 USD
Purchase      592                  37.1315 USD
Purchase      829                  37.1322 USD
Purchase      1,237                37.1322 USD
Purchase      1,931                37.1322 USD
Purchase      1,074                37.1315 USD
Sale          529                  37.2640 USD
Sale          600                  37.14 USD
Sale          1,100                37.63 USD
Sale          188                  37.14 USD
Sale          500                  37.143 USD
Sale          100                  37.15 USD
Sale          100                  37.11 USD
Sale          800                  37.709 USD
Sale          480                  37.1400 USD
Sale          200                  37.1455 USD
Sale          480                  37.1400 USD
Sale          200                  37.105 USD
Sale          100                  37.15 USD
Sale          1,800                37.09955556 USD
Sale          200                  37.0945 USD
Sale          100                  37.16 USD
Sale          100                  37.15 USD
Sale          92                   37.05 USD
Sale          423                  37.1758156 USD
Sale          957                  37.14297806 USD
Sale          34                   37.19 USD
Sale          8,000                37.1325375 USD
Sale          300                  37.17 USD
Sale          30,525               37.15382473 USD
Sale          5,541                37.17131023 USD
Sale          32,261               37.16373043 USD
Sale          1,000                37.131 USD
Sale          200                  37.17 USD
Sale          800                  37.062525 USD
Sale          1,705                37.12844575 USD
Sale          2,688                37.07908482 USD
Sale          529                  37.2640 USD
Sale          3,700                37.1468 USD
Sale          478                  37.1575 USD
Sale          1,900                37.08686842 USD
Sale          6,000                37.17183333 USD
Sale          1,400                37.15857143 USD
Sale          2,300                37.16869565 USD
Sale          1,100                37.21509091 USD
Sale          200                  37.175 USD
Sale          2,500                37.1528 USD
Sale          3,665                37.0913 USD
Sale          100                  37.1499 USD
Sale          700                  37.10142857 USD
Sale          500                  37.12 USD
Sale          200                  37.195 USD
Sale          746                  37.0385 USD
Sale          600                  37.14 USD
Sale          3,280                37.6300 USD
Sale          2,700                37.1575 USD
Sale          950                  37.1400 USD
Sale          243                  37.14473251 USD
Sale          2,200                37.15545455 USD
Sale          1,329                37.1400 USD
Sale          169                  37.27568047 USD
Sale          3,239                37.1575 USD
Sale          2,000                37.236 USD
Sale          100                  37.18 USD
Sale          500                  37.14 USD
Sale          100                  37.06 USD
Sale          26,800               37.165 USD
Sale          529                  37.2640 USD
Sale          665                  37.1400 USD
Sale          400                  37.1425 USD
Sale          743                  37.0385 USD
Sale          27                   37.1400 USD
Sale          743                  37.0385 USD
Sale          529                  37.2640 USD
Sale          190                  37.1400 USD
Sale          800                  37.709 USD
Sale          746                  37.0385 USD
Sale          40                   37.1400 USD
Sale          300                  37.15333333 USD
Sale          200                  37.195 USD

(b)  Derivatives transactions (other than options)
Product name,  Long/Short    Number of     Price per
(e.g. CFD)     (Note 6)      Securities    unit (GBP)


(c)  Options transactions in respect of existing securities

(i)  Writing, selling, purchasing or varying

Product name,   Writing,          Number of          Exercise  Type, e.g.      Expiry   Option money
e.g. call       selling,          securities to      price     American,       date     paid/received
option          purchasing,       which the option             European etc.            per unit (GBP)
                varying etc.      relates (GBP)
Call            Purchasing        100                35 USD    AMER        16/01/2010   2.5148 USD
Call            Purchasing        300                40 USD    AMER        19/12/2009   0.2066 USD
Call            Purchasing        500                40 USD    AMER        16/01/2010   0.525 USD
Call            Purchasing        600                40 USD    AMER        16/01/2010   0.43053721
Call            Purchasing        2100               40 USD    AMER        22/05/2010   1.3699 USD
Call            Purchasing        2200               45 USD    AMER        16/01/2010   8.1499 USD
Call            Purchasing        2500               40 USD    AMER        22/05/2010   1.2 USD
Call            Purchasing        3100               40 USD    AMER        16/01/2010   0.4148 USD
Call            Purchasing        10500              45 USD    AMER        16/01/2010   8.6150 USD
Call            Selling           100                35 USD    AMER        16/01/2010   2.5 USD
Call            Selling           100                35 USD    AMER        16/01/2010   2.5148 USD
Call            Selling           100                40 USD    AMER        19/12/2009   0.2 USD
Call            Selling           100                40 USD    AMER        16/01/2010   0.4 USD
Call            Selling           200                45 USD    AMER        16/01/2010   0.1 USD
Call            Selling           300                40 USD    AMER        19/12/2009   0.2066 USD
Call            Selling           500                40 USD    AMER        16/01/2010   0.525 USD
Call            Selling           600                40 USD    AMER        16/01/2010   0.4305 USD
Call            Selling           900                40 USD    AMER        16/01/2010   0.4 USD
Call            Selling           2100               40 USD    AMER        22/05/2010   1.3699 USD
Call            Selling           2200               45 USD    AMER        16/01/2010   8.1499 USD
Call            Selling           3100               40 USD    AMER        16/01/2010   0.4148 USD
Call            Selling           5100               40 USD    AMER        19/12/2009   0.25 USD
Call            Selling           10500              45 USD    AMER        16/01/2010   8.6150 USD
Put             Purchasing        100                30 USD    AMER        21/01/2012   2.994 USD
Put             Purchasing        600                30 USD    AMER        21/01/2012   2.9 USD
Put             Selling           100                30 USD    AMER        21/01/2012   2.994 USD

(ii) Exercising

Product name, e.g.  Number of           Exercise price per
call option         securities          unit (Note 5)




(d)  Other dealings (including new securities) (Note 4)


Nature of transaction Details           Price per unit
(Note 8)                                (if applicable)
                                        (Note 5)




4.   OTHER INFORMATION
None

Agreements, arrangements or understandings relating to options or derivatives


Full details of any agreement, arrangement or understanding between the
person disclosing and any other person relating to the voting rights of
any relevant securities under any option referred to on this form or
relating to the voting rights or future acquisition or disposal of any
relevant securities to which any derivative referred to on this form is
referenced.  If none, this should be stated.




Is a Supplemental Form 8 attached? (Note 9)                 NO


Date of disclosure                         20 November 2009
Contact name                               Geoff Smith
Telephone number                           020 7116 2913
If a connected EFM, name of
offeree/offeror with which connected
If a connected EFM, state nature of
connection (Note 10)


Notes

The Notes on Form 8.3 can be viewed on the Takeover Panel's website at
www.thetakeoverpanel.org.uk

SUPPLEMENTAL FORM 8

DETAILS OF OPEN POSITIONS
(This form should be attached to Form 8.1, Form 8.1(b)(ii) or Form 8.3, as appropriate)

OPEN POSITIONS (Note 1)
Product name,     Written or  Number of securities   Exercise price   Type, e.g.     Expiry date
e.g. call option  purchased   to which the option    (Note 2)         American,
                              or derivative relates                   European etc.
Option            Sold        -400                   40 USD           AMER           21/11/2009
Option            Sold        -3,000                 50 USD           AMER           22/01/2011
Option            Sold        -2,900                 50 USD           AMER           16/01/2010
Option            Sold        -1,900                 25 USD           AMER           22/01/2011
Option            Sold        -1,800                 30 USD           AMER           16/01/2010
Option            Sold        -1,400                 40 USD           AMER           21/01/2012
Option            Sold        -1,000                 25 USD           AMER           16/01/2010
Option            Sold        -900                   50 USD           AMER           21/11/2009
Option            Sold        -92,600                35 USD           AMER           19/12/2009
Option            Sold        -500                   50 USD           AMER           20/02/2010
Option            Sold        -4,100                 35 USD           AMER           21/11/2009
Option            Sold        -300                   30 USD           AMER           21/01/2012
Option            Sold        -300                   30 USD           AMER           22/01/2011
Option            Sold        -200                   30 USD           AMER           21/01/2012
Option            Sold        -200                   60 USD           AMER           22/01/2011
Option            Sold        -100                   25 USD           AMER           20/02/2010
Option            Sold        -100                   30 USD           AMER           20/02/2010
Option            Sold        -100                   50 USD           AMER           19/12/2009
Option            Sold        -600                   60 USD           AMER           16/01/2010
Option            Sold        -7,600                 40 USD           AMER           16/01/2010
Option            Sold        -52,500                40 USD           AMER           21/11/2009
Option            Sold        -50,000                40 USD           AMER           21/11/2009
Option            Sold        -35,000                45 USD           AMER           19/12/2009
Option            Sold        -25,900                45 USD           AMER           16/01/2010
Option            Sold        -18,700                40 USD           AMER           22/01/2011
Option            Sold        -12,500                40 USD           AMER           16/01/2010
Option            Sold        -9,900                 30 USD           AMER           21/11/2009
Option            Sold        -3,800                 30 USD           AMER           16/01/2010
Option            Sold        -8,100                 45 USD           AMER           22/05/2010
Option            Sold        -3,800                 20 USD           AMER           20/02/2010
Option            Sold        -7,500                 35 USD           AMER           22/05/2010
Option            Sold        -6,700                 50 USD           AMER           21/11/2009
Option            Sold        -6,300                 35 USD           AMER           22/05/2010
Option            Sold        -6,000                 40 USD           AMER           21/11/2009
Option            Sold        -5,900                 45 USD           AMER           21/11/2009
Option            Sold        -5,500                 35 USD           AMER           20/02/2010
Option            Sold        -4,300                 45 USD           AMER           21/11/2009
Option            Purchased   100                    35 USD           AMER           19/12/2009
Option            Sold        -9,100                 40 USD           AMER           22/05/2010
Option            Purchased   8,900                  35 USD           AMER           16/01/2010
Option            Sold        -100                   55 USD           AMER           20/02/2010
Option            Purchased   3,700                  45 USD           AMER           20/02/2010
Option            Purchased   4,300                  40 USD           AMER           19/12/2009
Option            Purchased   4,400                  40 USD           AMER           22/05/2010
Option            Purchased   5,600                  35 USD           AMER           22/01/2011
Option            Purchased   6,400                  50 USD           AMER           20/02/2010
Option            Purchased   7,000                  35 USD           AMER           21/11/2009
Option            Purchased   2,800                  45 USD           AMER           16/01/2010
Option            Purchased   7,500                  40 USD           AMER           20/02/2010
Option            Purchased   2,500                  50 USD           AMER           22/05/2010
Option            Purchased   9,700                  30 USD           AMER           21/11/2009
Option            Purchased   10,000                 45 USD           AMER           22/01/2011
Option            Purchased   10,100                 35 USD           AMER           20/02/2010
Option            Purchased   10,700                 40 USD           AMER           20/02/2010
Option            Purchased   13,600                 40 USD           AMER           19/12/2009
Option            Purchased   35,900                 45 USD           AMER           21/11/2009
Option            Purchased   36,300                 45 USD           AMER           16/01/2010
Option            Purchased   110,000                40 USD           AMER           21/11/2009
Option            Purchased   7,200                  50 USD           AMER           16/01/2010
Option            Purchased   600                    30 USD           AMER           22/05/2010
Option            Purchased   149,900                45 USD           AMER           21/11/2009
Option            Purchased   100                    40 USD           AMER           21/01/2012
Option            Purchased   100                    55 USD           AMER           19/12/2009
Option            Purchased   300                    35 USD           AMER           22/01/2011
Option            Purchased   400                    22.5 USD         AMER           21/11/2009
Option            Purchased   400                    30 USD           AMER           22/01/2011
Option            Purchased   500                    45 USD           AMER           20/02/2010
Option            Purchased   3,200                  45 USD           AMER           21/11/2009
Option            Purchased   500                    50 USD           AMER           22/01/2011
Option            Sold        -100                   70 USD           AMER           16/01/2010
Option            Purchased   700                    20 USD           AMER           22/01/2011
Option            Purchased   900                    45 USD           AMER           22/01/2011
Option            Purchased   1,200                  20 USD           AMER           16/01/2010
Option            Purchased   1,300                  25 USD           AMER           21/11/2009
Option            Purchased   1,300                  50 USD           AMER           21/01/2012
Option            Purchased   2,300                  45 USD           AMER           19/12/2009
Option            Purchased   2,400                  35 USD           AMER           16/01/2010
Option            Purchased   2,500                  40 USD           AMER           22/01/2011
Option            Purchased   500                    50 USD           AMER           21/01/2012

Notes

1. Where there are open option positions or open derivative positions (except for CFDs), full details should be given.
Full details of any  existing agreements to purchase or to sell  should also be given on this form.

2. For all prices and other monetary amounts, the currency must be stated.

For details of the Code's dealing disclosure requirements, see Rule 8 and its Notes which can be viewed on the Takeover
Panel's website at www.thetakeoverpanel.org.uk