App'ts Silicon Valley Firm VSC for Global PR/Comms

RNS Number : 3119P

Brandshield Systems PLC

17 February 2021

 

BrandShield Systems plc (AIM: BRSD), a leading provider of cybersecurity solutions from brand protection to online threat hunting, is pleased to announce that it has entered into a partnership with Silicon Valley specialist communications and media relations firm, VSC.  The joint announcement is reproduced below:

BrandShield Taps Silicon Valley Firm VSC as Agency of Record for Global PR and Communications 

BrandShield , a leading provider of cybersecurity solutions from brand protection to online threat hunting, today announced it has partnered with VSC , the agency that accelerates tech brands into vertical market leaders. VSC was selected for broad U.S.-based communications and media relations, as well as support for global campaigns in the fight against fraud, phishing scams and other digital threats with an emphasis on Covid-19 vaccine-related scams. 

Founded in 2013, BrandShield (LSE: BRSD) has been a leading source for detecting and hunting online brand abuse such as phishing attacks, counterfeit sales, and cases of global fraud. BrandShield has an increasing international blue-chip client base including Fortune 500 and FTSE 100 companies from a variety of industries including financial, pharmaceuticals, fashion, software, sports, entertainment, consumer products, industrials, online, and more. The company's current roster of clients includes leading brands such as VISA, Bristol Myers Squibb, Levi's, New Balance, Swisscom, KTM and many others.

Recently BrandShield announced a partnership with Pharmaceutical Security Institute (PSI), a not-for-profit membership organization of major pharmaceutical companies, where it is focused on detecting and removing online threats, such as rogue pharmacies, counterfeit sales of drugs on online marketplaces, and social media phishing campaigns, with a focus on scams and counterfeits related to the COVID-19 vaccines.

VSC was chosen based on its smart combination of public relations, content marketing, and multimedia to tell customer stories. The firm has worked with over 450 technology brands including, Mammoth Biosciences , Sama , Poshmark , Fastly , Tonal , Tile , Nanit , and Clearbanc , and has earned over 100 award wins for its campaigns. 

CEO and co-founder of BrandShield, Yoav Keren said:

"VSC has a proven track record of successful brand building for high-growth technology companies.We're excited to enter this partnership together to educate the market and fight against the world's most dangerous cybercriminals." 

Vijay Chattha, founder and CEO of VSC said:

"We're impressed by BrandShield's leadership and world-class reputation in working with global brands to address the increasing threat from fraudsters and scam artists.Our expertise across consumer, healthcare and security industries complements their team's focus and we look forward to tackling the severity of these issues together."

About BrandShield

BrandShield is a leading cybersecurity company that protects the world's largest brands and consumers from phishing attacks, online fraud, and other threats posed by dangerous cybercriminals. Through its AI/ML platform, BrandShield identifies, tracks, and eliminates online threats for global brands and organizations, including VISA, Bristol Myers Squibb, Levi's, New Balance, Swisscom, and the Pharmaceutical Security Institute. BrandShield is publicly listed on the London Stock Exchange AIM, and has a symbol ticker of BRSD. To learn more about BrandShield, please visit the company website at www.brandshield.com .

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