Pricing
British Telecommunications PLC
19 October 2000
BT ANNOUNCES MOST RADICAL
PRICING OVERHAUL EVER
More choice, simple menu, and the option of
unlimited off-peak local calls
BT today announced radical changes to its prices. It
plans to sweep away most of its existing consumer calling
packages and introduce for the first time the option of
unlimited local off-peak phone calls*. All the proposed
changes will come in from December 1, and are subject to
satisfying regulatory conditions.
BT will launch its new consumer offers under the banner
of 'choices from BT Together '. The four choices available
to consumers (see annex for details) will be:
- The existing BT Together package, for £11.99 a month
(including line rental)
- BT Talk Together, for £14.99 (including line rental)
where customers will not have to pay any more for
local phone calls at evenings and weekends*
- BT Surf Together, for £14.99 (including line rental)
offering inclusive evening and weekend internet
calls to SurfTime participating ISPs.
- BT Talk & Surf Together, for £17.99 a month
(including line rental), which combines unlimited
off peak phone calls* and internet calls through
SurfTime participating ISPs.
Angus Porter, managing director of BT's consumer
division, said: 'This move changes the face of BT's charging
in this country. It reflects the impact of the Internet as
well as a need to simplify the different packages we have
introduced over recent years whilst maintaining customer
choice.
He continued: 'In research, customers have given these
new packages a big thumbs-up, once they realised we were
serious. For example, they think that the ability to make as
many local phone calls as they like at evenings and weekends
by paying just £5 on top of their standard line rental of
£9.99 represents great value for money.
'We think it's going to be a trigger for many people to
look again at how they get best value for money from their
phone or Internet connection. People are using their phone
lines more and more, and in new ways. Because of this, there
are understandable concerns about the rising costs, despite
the huge drop in BT prices in recent years.
'We're today encouraging people to look again at their
packages and we are confident they will find us unbeatable
value for money.'
NOTE TO EDITORS
Customers who opt for any of the family of BT Together
packages get substantial reductions on many local, national
and international call rates.
For example, national daytime calls are reduced from 8p to 4p
per minute and national evening go down from 4p to 2p per
minute, plus 24 per cent off local day and up to 75 per cent
off international calls with many popular routes at only 9p
per minute off peak. Full details of all these prices can be
accessed at BT's website, bt.com
Customers can also get further information by calling BT free
on 0800 055 555
All prices given above include VAT and are subject to
confirmation that all regulatory obligations have been met.
----------------------------------
*The first hour of each voice call is unmetered, then 1p per
minute applies for the rest of the off-peak period, but there
is no minimum charge. Does not apply to Lo-call (e.g 0845)
numbers or Internet calls. More than 99 per cent of local
evening and weekend phone calls are less than one hour long.
ANNEX
Package Suitable for: Change from
December 1
BT Together - fee of No change in
£11.99 a month including For moderate users monthly fee.
line rental, with of the telephone, Increased call
discounted national and making a variety of allowance from
international calls, and calls within the UK £2.00 to £2.40
an inclusive call and Internationally
allowance of up to four
hours at local evening
and weekend rates.
No UK fixed line call
costs more than 4p/min.
The top 13 IDD routes
cost from as little as
9p/ min.
BT Talk Together - fee Suitable for New package
of £14.99 a month everyone who uses
including line rental, the phone regularly, Call allowance in
with discounted national particularly those BTT is exchanged
and international calls, who make a lot of for the unlimited
and unlimited weekend local phone calls in call element
and evening local 'phone the evenings and
calls* weekends.
BT Surf Together - fee Designed for evening New package
of £14.99 a month and weekend Internet
including line rental, users who are Call allowance in
and discounted national moderate users of the BTT is exchanged
and international calls, telephone. Popular for the unlimited
together with unlimited with families with call element
weekend and evening children who love the
Internet calls to internet. Also
SurfTime participating likely to be a
ISP's popular choice for
students.
BT Talk & Surf Together The all-rounder's New package
- fee of £17.99 a month package, for people
including line rental, who, are busy Call allowance in
with discounted national surfing when they're BTT is exchanged
and international calls, not on the 'phone for the unlimited
and unlimited weekend speaking to family call element
and evening local 'phone and friends. Ideal
calls* together with for busy, Internet-
unlimited weekend and literate families,
evening Internet calls it gives them the
to SurfTime peace of mind that,
participating ISP's whether they're
talking or surfing
at the evenings and
weekends they can do
so without worrying
about the rising
cost.
BT Line Rental - line Medium to Low-usage, An increase of
rental of £9.99 a month voice-only £0.73p in monthly
with a call allowance of households. rental, more than
£1.80 offset by a £1
increase in monthly
call allowance