Director/PDMR Shareholding

Burberry Group PLC
16 December 2005


16 December 2005

Burberry Group plc ('the Company') announces the following changes in the
interests of the directors of the Company listed in the table below ('the 
Table').  These changes have arisen in connection with the dividend in specie
from London on 13 December 2005 by GUS plc ('GUS') to effect the demerger of the
GUS group's interest in the Company ('the Demerger') and the subsequent
transactions detailed in paragraphs (i) to (iii) below.

1.                   2.                    3.                  4.                  5.

Director             Class of shares       Number of Ordinary  Number of shares    Current holdings
                                           Shares held prior   acquired through    of Ordinary Shares
                                           to the dividend in  the dividend in     (including holding
                                           specie              specie              of spouse)

John Peace1          Ordinary Shares       50,000              153,963             155,738
                     Preference Shares*    n/a                 791,476             n/a

David Tyler2         Ordinary Shares       16,000              95,610              48,664
                     Preference Shares*    n/a                 491,500             n/a

Philip Bowman3       Ordinary Shares       20,000              9,150               29,150
                     Preference Shares*    n/a                 47,037              n/a

Rose Marie Bravo4    Ordinary Shares       50,000              3,050               53,050
                     Preference Shares*    n/a                 15,679              n/a

     
(1)  Prior to completion occurring under the Demerger, John Peace held the
number of Burberry ordinary shares of 0.05p each ('Ordinary Shares') set out
along side his name in column 3 of the Table.  As John Peace also holds GUS
ordinary shares ('GUS Shares'), he received through the dividend in specie by
GUS the number of Ordinary Shares and a beneficial interest in the number of
Preference Shares* set out along side his name in column 4 of the Table.  After
the transfer referred to in paragraph (i) below, John Peace now has an interest
in the number of Ordinary Shares set out along side his name in column 5 of the
Table.

(2)  Prior to completion occurring under the Demerger, David Tyler held
the number of Ordinary Shares set out along side his name in column 3 of the
Table.  As David Tyler also holds GUS Shares, he received through the dividend
in specie by GUS the number of Ordinary Shares and a beneficial interest in the
number of Preference Shares* set out along side his name in column 4 of the
Table.  After the transfers referred to in paragraphs (ii) and (iii) below,
David Tyler now has an interest in the number of Ordinary Shares set out along
side his name in column 5 of the Table.

(3)  Prior to completion occurring under the Demerger, Philip Bowman held
the number of Ordinary Shares set out along side his name in column 3 of the
Table.  As Philip Bowman also holds GUS Shares, he received through the dividend
in specie by GUS the number of Ordinary Shares and a beneficial interest in the
number of Preference Shares* set out along side his name in column 4 of the
Table.  Philip Bowman now has an interest in the number of Ordinary Shares set
out along side his name in column 5 of the Table.

(4)  Prior to completion occurring under the Demerger, Rose Marie Bravo
held the number of Ordinary Shares set out along side her name in column 3 of
the Table.  As Rose Marie Bravo also holds GUS Shares, she received through the
dividend in specie by GUS the number of Ordinary Shares and a beneficial
interest in the number of Preference Shares* set out along side her name in
column 4 of the Table.  Rose Marie Bravo now has an interest in the number of
Ordinary Shares set out along side her name in column 5 of the Table.

The Company has also received notification on 15 December 2005:

(i)   that, on 13 December 2005, John Peace sold on the London
Stock Exchange 48,225 Ordinary Shares at a price of 418.0354 pence per Ordinary
Share;

(ii)  that, on 14 December 2005, David Tyler transferred in London
48,664 Ordinary Shares to his wife, Sharon Tyler, for no consideration; and
     
(iii) that, on that day, David Tyler sold on the London Stock
Exchange 62,946 Ordinary Shares at a price of 401.7736 pence per Ordinary Share.

This notification is made in fulfilment of the Company's obligations under
Disclosure Rule 3.1.4.

* In connection with the Demerger, the Company entered into a repurchase
contract on 12 December 2005 with the trustee of the Preference Shares (as bare
trustee for the GUS shareholders on the relevant record date) under which the
Company has the right to repurchase the Preference Shares from the trustee for
£1 (since it would be impractical to distribute the small value of those shares
among GUS shareholders).  The Company intends to exercise this right of
repurchase by 13 January 2006.




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