Director Shareholding

Burberry Group PLC
03 August 2004


3 August 2004


Burberry Group plc ('the Company')


On 29 July 2004, Rose Marie Bravo, Chief Executive:

(i)  exercised options to acquire 833,333 Ordinary Shares of
0.05p each in the Company ('Shares') granted under the Burberry Senior Executive
IPO Share Option Scheme;

(ii) exercised options to acquire 277,778 Shares granted under
the Burberry Group plc Non-Approved Executive Share Option Scheme 2002; and

(iii)acquired 1,000,000 Shares awarded under the Burberry IPO
Senior Executive Restricted Share Plan.

The Shares referred to above were subsequently sold, on the same day, at a price
of £3.79 per Share.

Following these transactions Rose Marie Bravo holds 50,000 Shares, a further
4,000,000 Shares under the Restricted Share Plan and options to acquire
1,388,889 Shares.

The Company received notification of the above changes in Rose Marie Bravo's
share interests in the Company on 2 August 2004.


NOTIFICATION OF INTERESTS OF DIRECTORS AND CONNECTED PERSONS

1. Name of company

 Burberry Group plc



2. Name of director

 Rose Marie Bravo



3. Please state whether notification indicates that it is in respect of holding
of the shareholder named in 2 above or in respect of a non-beneficial interest
or in the case of an individual holder if it is a holding of that person's
spouse or children under the age of 18 or in respect of a non-beneficial
interest

 In respect of the director named in 2 above



4. Name of the registered holder(s) and, if more than one holder, the number of
shares held by each of them (if notified)

 N/A



5. Please state whether notification relates to a person(s) connected with the
director named in 2 above and identify the connected person(s)

 N/A



6. Please state the nature of the transaction. For PEP transactions please
indicate whether general/single co PEP and if discretionary/non discretionary

Grant of options under the Burberry Group plc Non-Approved Executive Share Option Scheme 2002



7. Number of shares / amount of stock acquired

 N/A

 8. Percentage of issued class

 N/A



9. Number of shares/amount of stock disposed

 N/A



10. Percentage of issued class

 N/A



11. Class of security

 N/A



12. Price per share

 N/A



13. Date of transaction

 N/A



14. Date company informed

 02.08.04



 15. Total holding following this notification

 N/A



16. Total percentage holding of issued class following this notification

 N/A



If a director has been granted options by the company please complete the
following boxes.

17. Date of grant

 02.08.04



18. Period during which or date on which exercisable

 02.08.05 - 02.08.14



19. Total amount paid (if any) for grant of the option

 Nil



20. Description of shares or debentures involved: class, number

 833,333 Ordinary Shares of 0.05p each



21. Exercise price (if fixed at time of grant) or indication that price is to be
fixed at time of exercise

 £3.78 per Ordinary Share



22. Total number of shares or debentures over which options held following this
notification

6,222,222 including awards made under the Burberry Senior Executive IPO  Restricted Share Plan



23. Any additional information

 N/A



24. Name of contact and telephone number for queries

 Raj Bhasin - 020 7968 0307



25. Name and signature of authorised company official responsible for making
this notification

 Raj Bhasin, Assistant Company Secretary



Date of Notification

 03.08.04


          NOTIFICATION OF INTERESTS OF DIRECTORS AND CONNECTED PERSONS

1. Name of company

Burberry Group plc




2. Name of director

 Stacey Cartwright



3. Please state whether notification indicates that it is in respect of holding
of the shareholder named in 2 above or in respect of a non-beneficial interest
or in the case of an individual holder if it is a holding of that person's
spouse or children under the age of 18 or in respect of a non-beneficial
interest

 In respect of the director named in 2 above



4. Name of the registered holder(s) and, if more than one holder, the number of
shares held by each of them (if notified)

 N/A



5. Please state whether notification relates to a person(s) connected with the
director named in 2 above and identify the connected person(s)

 N/A



6. Please state the nature of the transaction. For PEP transactions please
indicate whether general/single co PEP and if discretionary/non discretionary

Grant of options under the Burberry Group plc Approved Executive Share Option Scheme 2002 and the Burberry

Group plc Non-Approved Executive Share Option Scheme 2002 (together 'the Share Option Schemes') and Award
of Shares under the Burberry Senior Executive Restricted Share Plan 2004 ('the RSP 2004')

 7. Number of shares / amount of stock acquired

 N/A



8. Percentage of issued class

 N/A



9. Number of shares/amount of stock disposed

 N/A



10. Percentage of issued class

 N/A



11. Class of security

 N/A



12. Price per share

 N/A



13. Date of transaction

 N/A



14. Date company informed

02.08.04



15. Total holding following this notification

 N/A



16. Total percentage holding of issued class following this notification

 N/A



If a director has been granted options by the company please complete the
following boxes.

17. Date of grant

02.08.04



18. Period during which or date on which exercisable

Options granted under the Share Option Schemes: 02.08.05 - 02.08.14

Award under the RSP 2004: 02.08.07 - 02.08.14



19. Total amount paid (if any) for grant of the option

 Nil



20. Description of shares or debentures involved: class, number

a)      7,936 Ordinary Shares of 0.05p each ('Shares') under the Burberry Group plc Approved Executive
        Share Option Scheme 2002;

b)      177,249 Shares under the Burberry Group plc Non-Approved Executive Share Option Scheme 2002; and

c)      92,592 Shares under the RSP 2004.



21. Exercise price (if fixed at time of grant) or indication that price is to be
fixed at time of exercise

Options granted under the Share Option Schemes: £3.78 per Share

Award under the RSP 2004: Nil



22. Total number of shares or debentures over which options held following this
notification

277,777 including the award made under the RSP 2004



23. Any additional information

 N/A



24. Name of contact and telephone number for queries

Raj Bhasin - 020 7968 0307



25. Name and signature of authorised company official responsible for making
this notification

Raj Bhasin, Assistant Company Secretary

 Date of Notification

 03.08.04


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