Milestone Group PLC
21 October 2004
For Immediate Release 21 October 2004
MILESTONE GROUP PLC
RAJAR Wave 3 2004 Audience Figures
Milestone Group PLC ('Milestone' or 'the Group'), the AIM listed media group
with interests in five commercial radio stations alongside local publishing and
local television, has welcomed today's release of new official radio listening
figures from Radio Joint Audience Research Limited ('RAJAR').
Overall, the results show the Group's RAJAR headline weekly adult audience reach
at 21%, up from 8% twelve months ago, following the disposal of the Group's two
South East London radio licences and the inclusion of Rugby FM.
In Oxford, where Milestone wholly-owns the local commercial radio station,
Passion 107.9, alongside the wholly-owned Courier Group publishing business and
the SIX TV local television channel, the radio station has increased its RAJAR
headline weekly adult audience reach from 5% to 11% year-on-year.
In North Hampshire, where Milestone has a controlling interest in the local
commercial radio station, Kestrel FM, which it operates alongside the
wholly-owned weekly newspaper, the Basingstoke Observer, RAJAR headline weekly
adult audience reach for the radio station has increased from 24% to 26%
year-on-year.
Milestone Chief Executive, Andy Craig, said:
'These results further demonstrate how, as part of our cross media strategy,
good locally-focussed radio services are able to improve their audience levels
against established competitors.'
For further information:
Milestone Group Tel: 01235 547 800
Andy Craig / Daniel Cass
Buchanan Communications Tel: 020 7466 5000
Bobby Morse / Suzanne Brocks
This information is provided by RNS
The company news service from the London Stock Exchange
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