AIM Rule 26 Information

Character Group PLC
17 August 2007





Issued by Citigate Dewe Rogerson Ltd, Birmingham
Date: Friday, 17 August 2007
                                                               IMMEDIATE RELEASE


                            The Character Group plc
                AIM Rule 26 - Notification of Website Address


The Character Group plc (AIM: CCT) confirms that the information required by AIM 
Rule 26 is available on Character's website:  www.thecharacter.com.









Enquiries:

Richard King, Chairman           Fiona Tooley, Director
Kiran Shah, Group Finance        Keith Gabriel, Senior             Philip Davies
Director & Joint MD              Account Manager

The Character Group plc          Citigate Dewe Rogerson            Charles Stanley Securities
                                                                   Nominated Adviser
Tel: [phone]        Tel: [phone]         Tel: [phone]
Mobile: [phone] (RK) Mobile: [phone] (FMT)
www.thecharacter.com

Notes to Editors:

The Character Group Plc designs, develops, markets and distributes toys and
games, principally to the UK market although it has an increasing exposure to
the international market.

Revenues are generated from a mix of product ranges with over 70% designed and
developed in-house either under the Group's own brand or under licenses with the
balance being derived from 3rd party distribution. Notable product lines within
the Character portfolio are Doctor Who, Scooby Doo, Disney Princess, Peppa Pig,
Barney, Gr8 Gear, Wow Wee Robotics (including Robosapien). For a more
comprehensive view of the product portfolio please refer to
www.Character-online.com




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