Holding(s) in Company

Character Group PLC
17 January 2008



TR-1(i): NOTIFICATION OF MAJOR INTERESTS IN SHARES




1.      Identity of the issuer or the underlying issuer of existing shares to
which voting rights are attached (ii):



The Character Group plc



2.      Reason for the notification (please state Yes/No): (    )



An acquisition or disposal of voting rights: (No)



An acquisition or disposal of financial instruments which may result in the
acquisition of shares already issued to which voting rights are attached: (No)



An event changing the breakdown of voting rights: (No)



Other (please specify): Change in the percentage of voting rights held from a
change in the Issuers total voting rights (Yes)



3.      Full name of person(s) subject to the notification obligation (iii):



Sarissa Holdings Limited



4.      Full name of shareholder(s) (if different from 3.) (iv):



N/A



5.      Date of the transaction (and date on which the threshold is crossed or
reached if different) (v):



14 January 2008



6.      Date on which issuer notified:



15 January 2008



7.      Threshold(s) that is/are crossed or reached:



13%




8.      Notified details:



A:   Voting rights attached to shares


Class/type of shares if possible           Situation previous to the Triggering transaction (vi)
using the ISIN CODE
                                  Number of shares                   Number of voting Rights (viii)


GB0008976119                      5,620,000                          5,620,000



Resulting situation after the triggering transaction (vii)


Class/type of shares if         Number of shares         Number of voting rights (ix)  % of voting rights
possible using the ISIN CODE
                                Direct                   Direct (x)  Indirect (xi)     Direct    Indirect


GB0008976119                    5,620,000                5,620,000   0                 13.05%    0%



B:   Financial Instruments

Resulting situation after the triggering transaction (xii)


Type of         Expiration Date     Exercise/Conversion       Number of voting rights     % of voting rights
financial       (xiii)              Period/ Date (xiv)        that may be acquired if the
instrument                                                    instrument is exercised/
                                                              converted.



Total (A+B)


Number of voting rights           % of voting rights

5,620,000                         13.05%



9.      Chain of controlled undertakings through which the voting rights and/or
the financial instruments are effectively held, if applicable (xv):



N/A




Proxy Voting:



10.    Name of the proxy holder:



N/A



11.    Number of voting rights proxy holder will cease to hold:



N/A



12.    Date on which proxy holder will cease to hold voting rights:



N/A



13.    Additional information:



Kiran Shah, a director of the Company, is interested in the holdings of Sarissa
Holdings Limited.



Notification using total voting rights of 43,065,988.



14.    Contact name:



Kiran Shah (Company Secretary)



15.    Contact telephone number:



020 8949 5898






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