Transaction in Own Shares

Character Group PLC
24 April 2007


The Character Group plc

24 April 2007


The Character Group plc (the 'Group' or 'Company')

Transaction in Own Shares

As part of the Group's stated objective to enhance shareholder value, the
Company advises that is has today purchased in the market for cancellation
through Charles Stanley Securities 190,000 ordinary shares in the Company at a
price of 200 pence per share.

This represents approximately 0.42% of the issued share capital of the Company
(excluding shares held in treasury). Following the cancellation of these shares,
the Company has 45,429,837 ordinary shares in issue (excluding 979,322 ordinary
shares in the Company held in Treasury).

The Directors will continue to monitor the position and will, if appropriate,
make further purchases of the Company's own shares.


Enquiries:

The Character Group Plc     Charles Stanley Securities   Citigate Dewe Rogerson Ltd
Richard King / Kiran Shah   Philip Davies                Fiona Tooley
Tel: [phone]          Tel: [phone]           Tel: [phone]





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