Transaction in Own Shares

Character Group PLC
28 December 2007


28 December 2007


               The Character Group plc (the 'Group' or 'Company')
                           Transaction in Own Shares

As part of the Group's stated objective to enhance shareholder value, the
Company advises that it has yesterday purchased in the market through Charles
Stanley Securities 38,500 ordinary shares in the Company at a price of 87 pence
per share.  This represents approximately 0.09% of the issued share capital of
the Company (excluding shares held in treasury). These shares will be held in
treasury.

Following these transactions, the Company has 43,723,910 ordinary shares in
issue (excluding 1,768,027 ordinary shares in the Company held in Treasury).

The Directors will continue to monitor the position and will, if appropriate,
make further purchases of the Company's own shares.


Enquiries:

The Character Group Plc   Charles Stanley Securities  Citigate Dewe Rogerson Ltd
Richard King / Kiran Shah (Nominated Adviser)         Fiona Tooley
Tel: [phone]        Richard Thompson/           Tel: [phone]        
                          Philip Davies       
                          Tel: [phone]  


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