Transaction in Own Shares

Character Group PLC
25 January 2008

25 January 2008


               The Character Group plc (the 'Group' or 'Company')
                           Transaction in Own Shares

The directors of The Character Group plc announce that, as part of the Group's
policy of buying back Group shares, a further 100,000 shares have been purchased
yesterday in the market through Charles Stanley Securities for treasury at a
price of 88.345 pence per share.  This represents approximately 0.23% of the
issued share capital of the Company (excluding shares held in treasury).

Following these transactions, the Company has 42,965,988 ordinary shares in
issue (excluding 2,525,949 ordinary shares in the Company held in treasury).


Enquiries:

The Character Group Plc      Charles Stanley Securities       Citigate Dewe 
Richard King / Kiran Shah    (Nominated Adviser)              Rogerson Ltd
Tel: [phone]           Richard Thompson/Philip Davies   Fiona Tooley
                             Tel: [phone]               Tel: [phone]



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