Rights Issue and Acquisition

Clarity Commerce Solutions PLC 15 October 2001 CLARITY COMMERCE SOLUTIONS PLC Rights Issue and acquisition of Flex Systems Limited The Board announces a rights issue of 3,434,904 new ordinary shares at a price of 75 pence per new ordinary share. The rights issue, which is underwritten by Williams de Broe Plc on the basis of 4 new ordinary shares for every 11 existing ordinary shares held at the record date and will raise approximately £2.13 million, net of expenses, to fund the growth in business that the Group is currently experiencing. The Board also announces the acquisition of Flex Systems Limited ('Flex'), a provider of leisure management systems in the local authority market place. Under the terms of the acquisition agreement, Clarity will pay a maximum total consideration of £3.9 million funded from existing resources and from the enlarged group's future income stream. The initial consideration of £2.1 million payable on completion will be satisfied by the allotment of 1,046,511 ordinary shares which do not qualify for entitlements under the rights issue, valued in aggregate at £900,000, a cash payment of £200,000 and the issue of £ 1 million of guaranteed loan notes. Deferred consideration of up to £1.8 million will be payable by a mixture of guaranteed and unguaranteed loan notes and further ordinary shares depending on the value of the net assets of Flex at completion and the trading performance of Flex for the 24 month period ending 31 October 2003. As part of these proposals Clarity has entered into a facilities agreement with Bank of Scotland. Background The hospitality market in which the Group operates is continuing to grow and the Directors believe that the restructuring of many companies in this market, to create new multi-site groups, presents significant opportunities for Clarity. The pub retailing sector in particular is experiencing changes in ownership and this has provided opportunities to replace existing Electronic Point of Sale ('EPOS') systems. In addition, because Clarity is not hardware dependent, the Company can offer potential clients with outdated software a cost efficient way of upgrading the systems and management information without replacing hardware. The last year has been a period of significant development for the Group. The raising of the Group's profile resulting from its flotation in July 2000 has provided new business winning opportunities. This is evidenced by contract wins including those with Punch Retail Limited, Millhouse Inns (Trading) Limited, San Marzano S.A (Pizza Express (Spain)), Hartford Group PLC, P&O Stena Line Limited and Translucis UK Limited as well as National Union of Students Services Limited to which Clarity has been appointed sole recommended supplier. Additionally, the Group has become an IBM Business Partner. In the nightclub sector, there has been a growth in the number of frequent club-goers and an ongoing increase in consumer spending. Operators are looking to sophisticated EPOS driven data to assist them to react more rapidly to sales trends and to optimise profits. Clarity also operates in the fine dining and branded restaurant markets. To facilitate table service, Clarity is introducing a hand held order input terminal. Flex Systems Limited Flex, established in 1986, specialises in supplying systems for local authority leisure services departments. It also continues to maintain systems developed in the past for local government administration of housing and benefits, but has not sold these products since 1995. The existing management team, consisting of Malcolm Hammond, Lee Butcher and Michael Stedman will each enter into service contracts with Flex following completion of the acquisition. Turnover for the year ended 30 June 2001 was £1.586 million (2000: £1.257m) and profit before tax would have been £461,000 (2000: £266,000) after adjusting to charge directors' salaries amounting to £180,000 and estimated benefits in kind, pension contributions and national insurance contributions of £75,000 under their new service agreement. Products Flex installs and provides training and support for two software packages, custom built to meet the needs of local authority owned leisure service departments: LeisureFlex - caters for the facility management requirements of leisure & community centres such as admissions, bookings, membership, courses, door access and management information. The Directors believe that the ability to view and book facilities at local authority leisure establishments, whilst in receipt of information on other simultaneous booked activities, improves customer service and provides additional revenue generating opportunities. The booking and planning modules assist in the allocation of resources at multi-function establishments, such as sports halls, as well as producing planning schedules for event preparation. The system manages the leisure centre's booking, resource planning and certain accounting functions, allowing multi-level pricing, cash and debtor controls. Currently, this product has been sold to 45 customers operating, in aggregate, some 270 sites, with the largest customer, Birmingham City Council, operating 35 sites. In addition, Flex have recently launched a central web-based, real-time, on-line booking system at Birmingham City Council. This allows a member of the leisure facility to use the web to see the availability of specific facilities e.g. tennis courts at his local club and book them or, if fully booked, the system identifies alternative facilities for the chosen time amongst the other leisure centres in the area. TheatreFlex - caters for the requirements of a theatre or other venue where seated events take place such as box office reservations, ticketing, multiple seating plans, house analysis and management information. TheatreFlex allows booking office staff to optimise the allocating of seating within relevant pricing categories. This product has been sold to 14 customers operating, in aggregate, 19 sites. Market Flex's traditional market has been centred upon local authority owned facilities, where it has developed a detailed understanding of the requirements of local authorities which require highly flexible reporting systems for the presentation of statistics. The compulsory tendering process undertaken by local authorities through the 'best value programme' has opened management of council facilities to the private sector. The Directors believe that Flex's reputation for quality of product, reliability and customer service will result in a number of sales opportunities in the private sector. The Directors also believe that the private sector, whilst requiring many of the same system features as local authorities, places greater emphasis upon secondary spend. This generation of additional income from customer spend in bars and restaurants provides opportunities for Clarity for the provision of EPOS systems, loyalty, back office and estate management software. LeisureFlex and TheatreFlex are long established systems in the market, having been installed in approximately 300 venues. Customers include large councils such as Birmingham City Council, West Lancashire District Council, Swindon Borough Council, Gloucester City Council, Leeds City Council, Newcastle City Council, London Boroughs of Newham and Southwark, Cardiff City Council and the Isle of Wight Council. Flex has traditionally undertaken nominal marketing activity but enjoys a high level of business from customer recommendations. Recurring revenue for support and maintenance in the year to 30 June 2001 was £682,000 (of which £616,000 was recorded in the audited accounts of Flex in that year). Competition There are a number of companies offering similar products to those of Flex. However, the Directors believe that these companies do not have the extensive experience of the Flex management team of the requirements of local authorities, nor do their products match the functionality of LeisureFlex or TheatreFlex. Benefits of the acquisition The Directors believe that Clarity will gain in three distinct areas from the acquisition: * Entry into a new market place (local authority) and therefore the platform to sell Clarity's range of software; * Ability to use Clarity sales and marketing resource to improve market awareness of Flex products; and * Ability to provide a fully integrated solution for leisure customers, from booking and entry through to EPOS sales. This provides opportunities for charge cards, loyalty and promotional activities as well as links to financial packages. In particular, Clarity already has, with its Loysys software, a product with which to exploit databases generated via membership and bookings software. The ability to combine this with a system which handles all customer bookings, tracks usage, controls spend in bars and restaurants as well as providing a pro-active loyalty programme to increase visits and promote secondary spend will, in the Directors' opinion, be highly attractive to any multi-function venue such as health and leisure clubs. Reason for the Rights Issue The Directors believe that to raise additional funds by way of rights issue is the most appropriate means of providing the Company with the additional working capital required for the enlarged group. In July 2000 the Company raised £2 million, net of expenses, by way of a placing. This amount has been utilised to repay loan notes of £490,000, to fund marketing and research and development, to finance an increase in personnel from 58 in June 2000 to 92 today and to provide working capital to implement contract wins. The Rights Issue Under the terms of the rights issue, the Company is proposing to issue 3,434,904 New Ordinary Shares at a price of 75 pence per share representing a 36 per cent. increase in the Company's issued share capital before the acquisition. The new ordinary shares have been provisionally allotted on the following basis: 4 new ordinary shares for every 11 existing ordinary shares held at the close of business on the 8 October 2001 and so in proportion to any greater number of existing ordinary shares then held. Entitlements of qualifying shareholders will be rounded down to the nearest whole number of new ordinary shares. Fractional entitlements which would otherwise have arisen will not be allotted to qualifying shareholders, but will be aggregated and placed in the market for the benefit of the Company. The new ordinary shares, when fully paid, will rank pari passu in all respects with existing ordinary shares and the shares as part of the consideration for Flex, including the rights to receive all dividends and distributions declared after 8 October 2001. The rights issue, which is underwritten by Williams de Broe, is conditional upon: a. The underwriting agreement not having been terminated in accordance with its terms prior to admission and otherwise becoming unconditional in all respects, and b. Admission to trading on the Alternative Investment Market becoming effective on or before 8.30am on 16 October 2001 (or such later time and/ or date as Williams de Broe may decide, being not later than 8.30am on 23 October 2001). The latest time and date for acceptance and payment in full for the rights issue is expected to be 3.00pm on 5 November 2001. Irrevocable Undertakings G York and D F J Shearmon, the two director shareholders, and Southwind Limited have irrevocably undertaken not to take up their respective entitlements to new ordinary shares under the rights issue amounting in aggregate to 1,811,757 new ordinary shares. Arrangements have been made by Williams de Broe Plc to place the whole of these entitlements firm, of which 666,667 new ordinary shares have been placed firm with A L R Morton, the non-executive chairman, at the issue price, representing an investment of approximately £500,000. EIS/VCT Clearance The Company has received confirmation from the Inland Revenue that the new ordinary shares will be eligible shares under the EIS and VCT Rules. Board Appointments The Directors intend to further strengthen the Board by the appointment of a finance director and a sales director during the current financial year. Current Trading and Prospects The Company published its maiden annual report and accounts since flotation for the period ended 31 March 2001 in June. Significant further progress has been made since the publication of the report and accounts. Clarity has recently announced a number of contract wins. These include: * an additional contract with Punch DevCo in respect of further implementation of back office software and corporate data links, with particular emphasis on staff and HR; * a contract with Translucis UK Limited to supply Clarity's EPOS systems across 24 of its outlets and providing central data feedback for sales and marketing, currently valued at £138,000; * a contract with National Union of Students Services Limited, expected to contribute approximately £500,000 in revenue over the next twelve months, making Clarity the preferred supplier to universities and colleges nationwide; and * a further contract with Hartford Group PLC, including the well-known Pharmacy Restaurant and bar, to use Clarity Central head office software to link the restaurant estate of Hartford Group PLC to its head office. In addition, the Group is currently undertaking a number of important pilots for major public house groups that could lead to significant roll-outs expected, by the Board, to commence during 2002. Current trading is in line with the Board's expectations. The Group has now commenced trading profitably, before amortisation of goodwill, and the order book and the sales pipeline provides the Directors with confidence in the Company's prospects for the current financial year. Copies of the prospectus dated 15 October 2001 will be available, free of charge, from the registered office of the Company for a period of one month. Clarity's registered office is Number One, Netherhampton Business Centre, Netherhampton, Salisbury, Wiltshire SP2 8PU.
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