Re Partnership

365 Corporation PLC 12 November 2001 Embargoed until Monday 12th November 2001 - 7.00am 365 Corporation and Virgin Mobile form partnership to launch the UK's first mobile voice portal 365 Corporation plc ('365') today announces that its voice services division, Eckohtec, has partnered with Virgin Mobile, the UK's fifth network, to provide its 1.25 million customers with voice-activated information, entertainment and commerce services. The voice portal will operate as part of Virgin Mobile's VirginXtras brand, and will be powered by the Eckoh voice platform. The partnership is for a minimum of two years and gives Eckohtec both application development and maintenance fees and an ongoing revenue stream based on usage. Eckohtec will host the service on its 4000 line Interactive Voice Response (IVR) platform giving Virgin Mobile a scalable solution to a huge growth market. Virgin Mobile customers will access the voice portal service via a four-digit shortcode number and navigate around the system using speech recognition technology. Users can listen to news and sport and other audio content, as well as use the service to go shopping. It will be the first time that any UK mobile network has offered such a comprehensive content-rich speech recognition service to its customers. The service will be launched this month and it is expected that early next year it will be enhanced to include other communication services that Eckohtec currently offers. Commenting on this key announcement Nik Philpot, Chief Operating Officer of 365, said: 'Following on from the contracts announced recently with Granada, Emap Radio and Static 2358, this deal with Virgin Mobile further cements our leading position in the voice portal market. Virgin Mobile will be the first mobile operator to launch a voice portal service and indicates the potential size of the market for Eckohtec's cutting-edge speech recognition services in the mobile arena'. Joe Steel, Marketing Director of Virgin Mobile, said: 'We selected Eckohtec as the provider for our voice portal as they are the clear UK market leader in creating and hosting sophisticated speech recognition services. We look forward to offering our customers this exciting innovation - a service which is controlled by the most natural of media, the voice - as well as developing our partnership further'. - ends - Enquiries: 365 Corporation plc Tel: 01442 458 355 Nik Philpot, Chief Operating Officer Virgin Mobile Tel:07931 777777 Steven Day, Corporate Affairs Director Financial Dynamics Tel: 020 7831 3113 Fiona Meiklejohn/Ben Atwell

Companies

Eckoh (ECK)
UK 100

Latest directors dealings