Magenta Contract

RNS Number : 2901J

Eurovestech PLC

26 March 2010

 



26 March 2010

Eurovestech plc

(the "Company")

Magenta Corporation signs Maxifier contract with 24/7 Real Media, Inc.

The Company announces that Maxifier, a division of Magenta Corporation has signed a worldwide contract with 24/7 Real Media, Inc., a WPP company and a leading global digital marketing company, to offer the Open AdStream^® Optimization, powered by Maxifier, to its clients.  This technology provides Open AdStream users with heightened capabilities to optimise revenue and prioritise online advertising campaigns and allows publishers to improve efficiency and provide actionable insight in order to drive more profitable campaigns.

ENQUIRIES:

Eurovestech plc
Richard Bernstein	Tel: [phone]

About Maxifier

Maxifier is a leading optimisation technology for publishers and ad-networks. Maxifier increases on-line advertising revenues by significantly increasing ad-performance (click though rates, yield etc) and on-time delivery. It uses advanced proprietary technology to optimize every campaign simultaneously with sensitivity to the impact of each campaign's optimisation on every other campaign. Maxifier is a division of Magenta Corporation, a UK-based company and forms part of the Eurovestech (EVT) portfolio of companies, world leaders in optimisation technology.

For more information on Maxifier please visit www.maxifier.com 

 

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