Re Appointment

Ford Motor Co
3 June 2004



Contact:  Oscar Suris
          313-322-1524
          [e-mail]


FORD MOTOR COMPANY NAMES CHARLIE HOLLERAN 
VICE PRESIDENT AND CHIEF COMMUNICATIONS OFFICER

•  Holleran - who has extensive experience in advertising, marketing and public
   relations with global corporations - will oversee Public Affairs. He will 
   report to Chairman and CEO Bill Ford.

•  Jim Vella, formerly vice president, Public Affairs and chief of staff, will 
   focus all his efforts on his expanded role as chief of staff while continuing 
   to report to Bill Ford.


DEARBORN, Mich., June 3, 2004 - Ford Motor Company announced today the
appointment of Charlie Holleran as vice president and chief communications
officer, reporting to Chairman and Chief Executive Officer Bill Ford. Holleran
will lead Public Affairs, which manages global communications internally and
externally. His appointment is effective June 14.

'We're delighted to add one of the world's best communications leaders to our
team,' Bill Ford said. 'Charlie brings impressive breadth and depth of
experience to our top communications job. He has a terrific track record of
devising short-term and long-term communications strategies, integrating
messages across an organization, building a winning team, and developing
talent.'

Holleran, 59, served most recently as head of Corporate Communications for
Computer Associates International, Inc. He previously was senior vice president
and chief communications officer for Coca-Cola Co.;  managing director,
Communications, for PricewaterhouseCoopers; vice president, Communications, for
Digital Equipment Corporation; and vice president, Public Affairs, for Travelers
Insurance. He also spent 20 years at IBM Corp. in marketing, advertising, public
relations and event management. A native of Scranton, Penn., he holds a
bachelor's degree in English Literature from the University of Scranton.

'Ford is a great company with outstanding leadership under Bill Ford,' Holleran
said. 'Communications can play a significant role in shaping its future. I want
all the company's constituents to understand the excellent progress that Ford is
making and to better appreciate its remarkable contributions to the world.'

Jim Vella, formerly vice president, Public Affairs and chief of staff, will turn
his attention entirely to his expanded role as vice president, chief of staff,
reporting to Bill Ford.  Vella, 48, will assist the chairman and CEO in managing
the daily business functions and external interests of Ford Motor Company. He
will also act as the primary liaison between the Chairman's Office and the
senior leadership of the company as well as outside constituents. He will have
oversight of Executive Operations, the Chairman's Office, Air Transportation and
Corporate Services.

'Jim Vella helped us improve our public profile at a critical time in the
company's history,' said Bill Ford. 'He will continue to play a key leadership
role in the company while assisting me in important ways.'

Vella joined Ford in 1988 as a producer for the Ford Communications Network. He
held a series of public affairs positions before being named vice president in
2001. A native of Detroit, he previously worked in television news in Detroit,
San Diego, and Columbus, Ohio.



Ford Motor Company, a global automotive industry leader based in Dearborn,
Mich., manufactures and distributes automobiles in 200 markets across six
continents. With more than 327,000 employees worldwide, the company's automotive
brands include Aston Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda, Mercury
and Volvo. Its automotive-related services include Ford Credit, Quality Care and
Hertz.  Ford Motor Company celebrated its 100th anniversary on June 16, 2003.

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Go to http://media.ford.com for news releases and high-resolution photographs.

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