Director/PDMR Shareholding

Paddy Power plc
26 May 2006

                                  SCHEDULE 11

    Notification of Transactions of Directors/Persons Discharging Managerial
                      Responsibility and Connected Persons



 All relevant boxes should be completed in block capital letters


1  Name of the Issuer                                          2  State whether the notification relates to:

   Paddy Power plc                                                 (i) a transaction notified in accordance with Market
                                                                  Abuse Rules; (ii) a disclosure made in accordance
                                                                  with section 53 (as extended by section 64 of the
                                                                  Companies Act 1990) or entered into the issuer's
                                                                  register in accordance with section 59 of the
                                                                  Companies Act 1990; or (iii) both (i) and (ii).

                                                                  2 (iii)

3  Name of person discharging managerial responsibilities/     4  State whether notification relates to a person
   director                                                       connected with a person discharging managerial
                                                                  responsibilities/director named in 3 and identify the
   Jack Massey                                                    connected person

5  Indicate whether the notification is in respect of a        6  Description of shares (including class) debentures or
   holding of the person referred to in 3 or 4 above or in        derivatives or financial instruments relating to
   respect of a non-beneficial interest                           shares

                                                                  (i) Ordinary shares
                                                                  (ii) Ordinary shares

7  Name or registered shareholder(s) and, if more than one,    8  State the nature of the transaction
   number of shares held by each of them                          Notification is in respect of a conditional grant of
                                                                  35,000 shares made on 25th May 2006 to the person
                                                                  referred to in 3 above. These shares will vest in
                                                                  2009 subject to the achievement of the performance
                                                                  criteria as defined in the Paddy Power plc 2004 Long
                                                                  Term Incentive Plan.


9  Number of shares, debentures or financial instruments       10 Percentage of issued class acquired (treasury shares
   relating to shares acquired                                    of that class should not be taken into account when
                                                                  calculating  percentage)

11 Number of shares, debentures or financial instruments       12 Percentage of issued class disposed (treasury shares
   relating to shares disposed                                    of that class should not be taken into account when
                                                                  calculating  percentage)

13 Price per share or value of transaction                     14 Date and place of transaction

15 Total holding following notification and total percentage   16 Date issuer informed of transaction

   holding following notification (any treasury shares should
   not be taken into account when calculating percentage)
   Jack Massey holds 5,000 ordinary shares of €0.10 each          25 May 2006
   representing 0% of the issued share capital of the Company.
   Under the Paddy Power plc 2004 Long term incentive plan
   Jack Massey holds conditional awards of 35,000 shares which
   will vest in 2009, subject to the achievement of the
   performance criteria as defined in the 2004 Paddy Power plc
   Long Term Incentive Plan.





If a person discharging managerial responsibilities has been granted options by
the issuer, complete the following boxes:


17 Date of grant                                                 18 Period during which or date on which it can be
                                                                    exercised

19 Total amount paid (if any) for grant of the option            20 Description of shares or debentures involved (class
                                                                    and number)

21 Exercise price (if fixed at time of grant) or indication that 22 Total number of shares or debentures over which
   the price is to be fixed at the time of exercise                 options are held following notification

23 Any additional information                                    24 Name of contact and telephone number for queries

                                                                    Nuala Hunt, Company Secretary
                                                                    353-1-404-5927




Name and signature of authorised officer of issuer responsible for making notification

____________________________________________________

Date of notification ___________________________________





Notes: This form is intended for use by an issuer to make a RIS notification
required by (the Market Abuse Rules1 and) section 53 (as extended by section 64
of the Companies Act 1990) or entered into the issuer's register in accordance
with section 59 of the Companies Act 1990.



(1) An issuer making a notification in respect of a transaction relating to the
shares or debentures of the issuer should complete boxes 1 to 16, 23 and 24.



(2) An issuer making a notification in respect of a derivative relating to the
shares of the issuer should complete boxes 1 to 4, 6, 8, 13, 14, 16, 23 and 24.



(3) An issuer making a notification in respect of options granted to a director/
person discharging managerial responsibilities should complete boxes 1 to 3 and
17 to 24



(4) An issuer making a notification in respect of a financial instrument
relating to the shares of the issuer (other than a debenture) should complete
the boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24.



1 Please note that the requirement to make a notification under the Market Abuse
Rules does not apply until 1 October 2005. Schedule 11 may be subject to
amendment prior to 1 October 2005 to bring it in line with the Financial
Regulator's 'Notification of Transactions of Directors/Persons Discharging
Managerial Responsibility and Connected Persons' under the Market Abuse
Disclosure Rules.







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