Director/PDMR Shareholding

Holidaybreak PLC
11 January 2007

Holidaybreak plc ('the Company')

Director/PDMR shareholding

Holidaybreak plc announces that Simon Tobin and Nicholas Cust, Directors, have
today exercised the following options to subscribe for ordinary shares of 5p
each in the Company and have subsequently sold those shares at £7.65 each.

Name of           Option Scheme                    No. of options  Option price
Director                                           exercised

Simon Tobin       1996 Unapproved Scheme                  6,698          453.5p
                 
Simon Tobin       1996 Unapproved Scheme                 11,478            526p
                  
Simon Tobin       2001 Approved Plan                      6,615          453.5p

Nicholas Cust     1996 Unapproved Scheme                  6,064          453.5p
                  
Nicholas Cust     1996 Unapproved Scheme                 10,931            526p
                  
Nicholas Cust     2001 Approved Plan                      6,615          453.5p


Following the exercise Mr Tobin and Mr Cust have notified their interests in the
share capital of the Company in accordance with Disclosure Rule 3.1.2.(R) and
section 324 of the Companies Act as follows:


Name of          Number of        Number of         Number of shares in
Director         Shares           Options           conditional
                                                    allocation under 2006 LTIP

Simon Tobin               nil              73,188                       31,303

Nicholas Cust             6,795            85,811                       34,149





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