ITIS Holdings PLC
08 January 2004
8 January 2004
NAVTRAK SYSTEM TO BE STANDARD EQUIPMENT
ON THE NEW MASERATI QUATTROPORTE
ITIS Holdings plc (ITIS) today announces that Maserati UK has approved its
NavTrak system as the only vehicle tracking system to be installed as standard
on all new Maserati Quattroporte cars.
This news further endorses ITIS' strategy to work directly with vehicle
manufacturers to provide services, which are supplied as standard on new cars
thereby avoiding the high costs associated with marketing and selling to the
individual customer. This is very different strategy to a product being approved
as an accessory where a third party dealership is ultimately responsible for
up-selling the product to the customer.
Stuart Marks, Chief Executive of ITIS Holdings Plc, commented, 'NavTrak's
original product has been exclusively fitted as standard on Ferrari, and as an
option on Maserati, since February 2003. We are delighted that features such as
full European service coverage and ease of installation, have now led NavTrak to
be chosen as a standard fit on this exciting new model. This selection is a
major endorsement of our NavTrak system and the service we deliver.'
James Pillar, Head of Marketing for Ferrari and Maserati UK commented, 'NavTrak
is an intelligent tool in addressing the issue of car theft. No matter how
sophisticated a car's alarms and immobilisers, there's little that can protect
it against a determined thief who has obtained the driver's keys. By committing
to fit NavTrak as standard on the Maserati Quattroporte in the UK, we're
maximising the chances of quickly recovering a high value performance and luxury
car, particularly before any damage is incurred.'
NavTrak uses GPS and GSM technology to track the stolen vehicle, and aid a fast
recovery through established procedures with police forces, in Britain and
across 23 continental European countries covered under NavTrak's service.
- ends -
Contacts:
Stuart Marks, Chief Executive, ITIS Holdings PLC - 0161 927 3602
Ginny Pulbrook, Director, Citigate Dewe Rogerson - 020 7282 2945
Note to editors:
ITIS Holdings plc, listed on Aim, is the UK's leading provider of traffic
information and vehicle security services.
ITIS has invested in the development of a unique system for the collection and
analysis of traffic information; it combines information from the AA traffic
control centres with ITIS Historic and real-time Floating Vehicle Data (FVD) to
provide Journey time forecasts and real-time updates. ITIS now operates the
largest commercial application of FVD anywhere in the world, and delivers the
content over a variety of platforms including RDS-TMC (Alert C), digital radio
and automated telephone services (IVR) under the AA RoadWatch brand.
Through its NavTrak business (www.navtrak.com), ITIS has developed a unique and
innovative stolen vehicle tracking service delivered via GPS/GSM technology,
which offers theft alerts, vehicle tracking and police liaison throughout
Europe.
• Detection of theft - even when owner's keys have been taken. (Automatic
Driver Recognition - ADR)
• Automatic GPS tracking of stolen vehicles (Stolen Vehicle Recovery)
• Theft alerts, GPS tracking and police liaison covering 23 countries
(EUROWATCH)
• Instantaneous position report to any mobile phone (AutoTrak)
• Mileage reports to show trips and cumulative distances travelled
(Journey Diary)
The NavTrak family of telematics units are fitted to over 100,000 vehicles both
in UK, mainland Europe, America and Australia (including products made and sold
under the manufacturer's name of Minorplanet Systems plc).
ITIS provide traffic data to all mobile phone providers. To receive up-to-date
traffic and travel information direct from your mobile 'phone call 401100 from
any network; 2222 from Vodafone; 2020 from T-mobile.
ITIS provide traffic data to www.getmethere.co.uk, a comprehensive service from
Toyota providing information on route planning, traffic information, traffic
alerts and incidents, and weather forecasts
For further information on the Company please visit our website at
www.itisholdings.com or www.navtrakinfo.com.
This information is provided by RNS
The company news service from the London Stock Exchange
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