Director/PDMR Shareholding

RNS Number : 9965E

ITV PLC

04 January 2010

4 January 2010

Awards vesting under the ITV plc Deferred Share Award Plan (the "Plan")

Awards are granted over ordinary shares of ITV plc under the Plan based on the achievement of performance targets. On 31 December 2009 awards previously made in respect of the 2007 and 2008 financial years were released to a number of executives and directors as detailed below.

Directors of ITV plc

Name	Date of award	% of award being released	No. of shares being released	No. of shares still subject to the award	Shares sold for income tax, NICs & associated costs	Shares retained
John Cresswell	14 March 2008	50%	241,491	0	99,212	142,279
John Cresswell	24 April 2009	50%	264,314	264,315	108,588	155,726
Ian Griffiths	2 October 2008	100%	177,515	0	72,932	104,583
Ian Griffiths	24 April 2009	50%	48,840	48,841	20,065	28,775
Rupert Howell	14 March 2008	50%	48,756	0	20,031	28,725
Rupert Howell	24 April 2009	50%	206,855	206,855	84,985	121,870

The Trustee sold sufficient shares at 54.3296p per share on behalf of each director to satisfy income tax, national insurance liabilities and associated costs. The balance were retained by the participants.

Following the event the directors' interests in ITV plc shares were as follows -

Name	Total holding after the event	Percentage of issued share capital
John Cresswell	1,260,462	0.032%
Ian Griffiths	233,358	0.006%
Rupert Howell	199,350	0.005%

PDMR of ITV plc

Under the rules of the Plan, on 31 December 2009 100% of the shares awarded to the following PDMRs in respect of the 2008 financial year were released as follows.

Name	Date Shares Awarded	Shares released	Shares sold (including those sold for income tax, NICs & associated costs)	Shares retained
Lee Bartlett	24 April 2009	444,629	313,648	130,981
Carolyn Fairbairn	24 April 2009	514,113	211,211	302,902
Peter Fincham	24 April 2009	534,492	377,038	157,454