Director Shareholding

ITV PLC
03 December 2004

                                                                 3 December 2004


                          Announcement by ITV plc

Granada plc Deferred Share Award Plan (the Plan)


On 4 December 2003 a number of executives and directors were granted awards over
ordinary shares under the Plan based on the achievement of performance targets.
Under the Rules of the Plan shares were released on 3 December 2004.


On 3 December 2004 the Trustee sold sufficient shares at 108.5p per share to
satisfy income tax and national insurance liabilities and the balance were
retained by the participants. Details for the directors of ITV plc are set out
below.


  Name                   Shares   Shares sold          Shares            Total
                      released     for income       retained        beneficial
                                      tax and                    holding after
                                        NICs                            event 
 
 Charles Allen         393,868       161,486         232,382        3,572,958

  Henry  Staunton      316,374       129,714         186,660         2,282,784
 


Name of contact and telephone number for enquiries:

Alex Brown or Simon Rigby

Citigate Dewe Rogerson

Tel: [phone]
 




                      This information is provided by RNS
            The company news service from the London Stock Exchange