Disposal

ITV PLC
05 March 2008



5th March 2008



                       ITV SELLS STAKE IN LIVERPOOLFC.TV



ITV plc today announced it has completed the sale of its 50% share in
Liverpoolfc.tv to The Liverpool Football and Athletic Grounds Limited for a
consideration of £15.75m, plus repayment of approximately £3.5m of debt.   The
consideration was received in cash as to £10.5m on completion and the balance of
£5.25m is due in December 2008.


Jonathan Rogers, Director of Operations, ITV Channels, said:


'This is another step in ITV's ongoing non-core asset disposal programme, which
has seen us successfully raise over £600 million since the merger in 2004.


Liverpoolfc.tv has grown to become the UK's most popular club website and we
wish them the very best for the future.'




Notes to editors



For further enquiries please contact:



ITV plc
Tel: [phone]
Press enquiries
Jim Godfrey - Director of Corporate Affairs


Investor enquiries
Pippa Strong - Head of Investor Relations


Tulchan Communications
Tel: [phone]
Andrew Grant
Susannah Voyle
Lizzie Morgan



Website: www.itv.com; investor information: www.itvplc.com






                      This information is provided by RNS
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